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rua seguridad

Head of Regional Expansion (Southeast Asia)

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Job Description

About Us

Rua Seguridad Corp. is an ISO-certified leader in thermoplastic road marking paints, bitumen products, and road safety solutions. Since our establishment in 2006, we have built a strong nationwide presence and a proven track record in supporting major infrastructure projects across the country.

At Rua Seguridad Corp., we are committed to creating a professional and supportive workplace where employees are valued and empowered to succeed.

What We Offer

  • Competitive leave and holiday benefits
  • Comprehensive health and life insurance coverage
  • Opportunities for professional growth and career advancement
  • A collaborative and inclusive work environment
  • Hybrid work arrangements to support work-life balance
  • A culture grounded in strong core values

Overview

This role leads the company's expansion into Southeast Asia and other international markets. You will act as the primary operator for market entry, responsible for identifying opportunities, executing entry strategies, and generating initial revenue.

Key Responsibilities

Market Strategy & Selection

  • Identify high-potential markets across Southeast Asia
  • Define entry strategies, target segments, and product focus

Market Entry Execution

  • Drive market entry through meetings, pilots, and initial deals
  • Establish early traction and validate opportunities

Partnership Development

  • Build and manage relationships with distributors, contractors, and local partners

Revenue Generation

  • Secure initial customers and convert pilot engagements into revenue

Opportunity Development

  • Collaborate with the Innovation Team to test, refine, and adapt offerings per market

Cross-Functional Alignment

  • Work closely with Supply Chain, Finance, and internal teams to support execution

Transition to Scale

  • Support the transition from pilot stage to structured sales or country operations

Experience

  • 7–15+ years of experience in industrial, construction, chemical, or related sectors
  • Proven track record in business development, market expansion, or regional growth
  • Experience entering new markets or launching new business lines is highly preferred

More Info

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About Company

Job ID: 147038827

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