WE'RE HIRING!
SENIOR MARKETING ASSISTANT
LOCATION: BGC
Job Responsibilities
Paid Media Execution & Optimization
- Run and optimize campaigns across Meta (Facebook/instagram); Google Ads, YouTube, TikTok.
- Ads, and other digital platforms.
- Manage daily sudgers, bizing strategies, pacing, and delivery
- Set up campaigns including targeting, creatives, audences, and tracking
- Conduct A/B texts on creatives, audiences, and improve performance.
Performance Tracking & Reporting
- Monitor key metrics such as CTR, CPC, CPM, and CPA
- Generate weekly and monthly reports with insighes and recommendations,
- Maintain dashboards and doeumentation of campaign resuits.
Strategy Support
- Work closely with the Media Strategy Team to align on goals and direction
- Identify trends, opportunities, and performance gaps.
- Propose optimization strategies based on platform behavior and performance
Cross-Team Collaboration
- Coordinate with Creatives to request, test, and evaluate new assets
- Align with Brand/PR teams, on campaign messaging and compliance requiremants.
- Ensure adherence to internal guidelines, regulatory policies, and advertising standards
Salary And Benefits
Work Hours: Nine (9) hours/ day (including regular and special non-working holidays); Six @) days per week, Four (4) days off per month.
Probationary (non-mandarin); PHP 60,000
Probationary (non-mandarin): PHP 80,0000
