Paid Media Specialist (Meta)

Obsessed with performance metrics and scaling winning campaigns
This is a hands-on Meta-focused role where execution, optimisation, and commercial impact matter.

A growing Australian marketing and growth consultancy is seeking a Paid Media Specialist (Meta) to own the execution and performance of Facebook and Instagram advertising campaigns.

The business helps service-based organisations maximise recurring revenue, strengthen brand presence, and improve client retention through structured systems and high-performance marketing execution. As paid media continues to scale, they require a specialist who can take full ownership of Meta campaign delivery while collaborating closely with strategy and account teams. 

This is a delivery-focused role with long-term growth potential for someone who demonstrates leadership capability.

You will own Meta campaign performance end-to-end — from setup to optimisation to reporting and insights.

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  Set up, launch, and manage Meta advertising campaigns across Facebook and Instagram

  
  


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  Build structured campaigns including audiences, creatives, placements, and budgets

  
  


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  Implement structured testing frameworks across creative, messaging, and audience segments

  
  


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  Manage campaign pacing and budget allocation

  
  

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  Monitor campaigns daily and optimise toward key KPIs (CPA, ROAS, CTR, CPL)

  
  


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  Identify underperforming elements and implement corrective strategies

  
  


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  Scale high-performing campaigns strategically

  
  


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  Adjust targeting and creative direction based on data insights

  
  

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  Prepare clear, structured performance reports

  
  


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  Translate campaign data into actionable recommendations

  
  


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  Maintain dashboards and consistent reporting cadence

  
  


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  Provide performance insights to account managers and leadership

  
  

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  Work closely with account managers and strategists

  
  


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  Align campaign execution with broader marketing objectives

  
  


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  Provide creative feedback based on performance data

  
  


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  Support campaign planning through data-backed insights

  
  

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  Contribute to paid media workflow improvements

  
  


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  Support documentation of best practices

  
  


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  Demonstrate initiative and leadership potential as the paid media function scales

  
  

(Non-negotiable requirements)

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  Are based in the Philippines and seeking a full-time remote role

  
  


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  Have proven experience managing Meta advertising campaigns end-to-end

  
  


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  Have strong understanding of campaign setup, audience building, optimisation, and scaling

  
  


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  Are confident analysing performance data and translating insights into action

  
  


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  Are comfortable working in a fast-paced, performance-driven environment

  
  


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  Have strong written and verbal communication skills

  
  


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  Can take ownership of performance outcomes independently

  
  

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  Experience running paid campaigns targeting the Australian market

  
  


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  Exposure to additional paid channels (Google Ads, YouTube, LinkedIn)

  
  


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  Experience mentoring or supporting junior team members

  
  


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  Familiarity with CRM and funnel platforms such as GoHighLevel or HubSpot

  
  


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  Ambition to grow into a senior or leadership position

  
  

Full-Time | Monday to Friday (Australian business hours)
Remote role for Philippine-based candidates only
Fully compliant PH employment — including taxes and government contributions
(Not freelance or project-based)

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  HMO with 1 free dependent

  
  


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  Life insurance

  
  


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  Paid leave credits

  
  


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  Government-mandated benefits including 13th month pay

  
  


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  Work-from-home equipment provided

  
  

Apply via the Staffstream Careers Page and include:

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  Updated CV

  
  


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  Short video recording (2-3 minutes) explaining your Meta campaign experience and results achieved

  
  


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  Examples of campaigns you have managed, including metrics (CPA, ROAS, CPL, etc.)

  
  


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  Additional assessment tasks may be required during the hiring process