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Shopee

Merchant Communication Analyst, SPX Express

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Job Description

Job Description:

Key Responsibilities:

  • - Develop, execute, and manage merchant communication campaigns (email, SMS, in-app)
  • - Ensure consistency and clarity of messaging across all merchant touchpoints
  • - Segment merchants and tailor communications based on lifecycle, performance, or needs
  • - Partner with operations, marketing, and product teams to align messaging strategies
  • - Track and analyze communication performance (open rates, CTR, engagement, etc.)
  • - Continuously optimize messaging content, timing, and channels
  • - Manage communication calendars and ensure timely delivery of key updates
  • - Support crisis or urgent communications when needed
  • - Maintain and update communication templates and playbooks

Requirements:

Qualifications:

  • - Bachelor's degree in Business, Marketing, Communications, or related field
  • - 2-4 years of experience in communications, CRM, marketing operations, or similar roles
  • - Strong writing and content development skills
  • - Data-driven mindset with experience analyzing campaign performance
  • - Familiarity with CRM or communication tools (e.g., email platforms, SMS tools)
  • - Experience in e-commerce or marketplace environments is a plus

More Info

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About Company

Shopee Pte. Ltd. is a Singaporean multinational technology company that specialises in e-commerce. The company was launched in Singapore in 2015, before it expanded abroad. As of 2021, Shopee is considered the largest e-commerce platform in Southeast Asia with 343 million monthly visitors.

Job ID: 146187375

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