Command Omnichannel Commerce That Converts Strategy Into Market Performance
Exceptional digital commerce is shaped by campaigns that unite commercial strategy, customer experience, and disciplined execution. The Marketing Specialist orchestrates that connection, strengthening promotional performance across marketplaces and digital channels while protecting campaign quality at every touchpoint. Your expertise directly influences visibility, conversion, and revenue opportunities across a competitive retail landscape. With Emapta, Top 1% talent builds a long-term global career defined by premium support, international collaboration, continuous development, stability, and meaningful opportunities to elevate commercial performance at scale worldwide.
Job Snapshot
- Employment Type: Full-time
- Shift: Day Shift, Weekends Off
- Work Setup: Work From Home
Benefits That Invest in Your Career
- Day 1 HMO coverage with free dependent
- Competitive Salary Package
- Permanent WFH arrangement
- Fixed weekends off
- Day shift schedule
- Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
- Unlimited upskilling through Emapta Academy courses (Want to know more Visit: https://emapta.com/training-calendar/)
- Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
Qualifications
- Diploma or Bachelor's Degree in Marketing, Business, Communications, E-Commerce, or a related field
- Minimum of 2 years of relevant experience in e-commerce, digital marketing, retail, FMCG, or marketing agencies
- Experience managing digital marketing campaigns and promotional activities across multiple channels
- Experience working with marketplaces, agencies, and cross-functional stakeholders preferred
- Experience in retail and e-commerce environments highly advantageous
Technical Skills
- Strong understanding of e-commerce, digital marketing, marketplace operations, and omnichannel campaign execution
- Proficiency in Microsoft Excel, Google Sheets, and PowerPoint
- Working knowledge of Google Analytics
- Knowledge of marketplace Seller Centres, such as Shopee and Lazada
- Understanding of website content management systems
- Exposure to marketing analytics and reporting tools
- Experience using project management platforms such as Trello, Asana, or similar tools
Personal Attributes
- Strong attention to detail and commitment to accuracy
- Excellent organizational and project management skills
- Strong communication and stakeholder management abilities
- Analytical mindset with the ability to interpret data and generate insights
- Ability to work independently and collaboratively in a fast-paced environment
- Positive attitude, proactive approach, and willingness to learn
Responsibilities
Campaign Planning & Execution
- Execute end-to-end marketing campaigns across the website, Shopee, Lazada, and other digital sales channels
- Set up and manage promotional mechanics, including vouchers, discounts, bundles, gifts with purchase, and campaign offers
- Maintain and update campaign configurations, pricing, promotional content, banners, and landing pages across digital platforms
- Conduct campaign tests and quality assurance before launch
- Monitor the health and performance of live promotions, vouchers, and campaign mechanics to ensure a seamless customer experience
- Track campaign validity periods and coordinate timely updates, extensions, or removals as required
- Support product launches, seasonal campaigns, promotional events, and ad hoc marketing initiatives
Omnichannel Campaign Management
- Coordinate campaign assets, messaging, timelines, and implementation across channels
- Maintain campaign calendars and execution schedules
- Support key commercial events, including Double Digit Campaigns such as 11.11 and 12.12, Payday Sales, Mega Brand Days, and festive campaigns
- Ensure accurate product visibility, promotional banners, and campaign content during live campaign periods
- Work closely with marketplace partners to maximize campaign participation and visibility
- Collaborate with the Omnichannel Manager to ensure alignment across all customer-facing channels
Stakeholder Management & Collaboration
- Work closely with the Senior Marketing Manager and Omnichannel Manager to execute integrated marketing campaigns
- Coordinate with the CRM team to ensure accurate communication of campaign requirements, promotional mechanics, and timelines for customer communications
- Serve as the primary operational point of contact for marketplace Key Account Managers to coordinate campaign participation, promotional slots, and platform requirements
- Liaise with marketplace partners, platform support teams, agencies, and vendors to ensure timely implementation of campaign activities
- Collaborate with cross-functional teams, including E-commerce, Merchandising, Operations, Customer Service, and Digital Marketing
Reporting & Analysis
- Track campaign performance across key metrics, including sales, traffic, conversion, and promotional effectiveness
- Prepare campaign reports, post-campaign analyses, and weekly status updates for ongoing and upcoming campaigns
- Provide insights and recommendations to improve future campaign performance
- Monitor competitor activities, marketplace trends, platform updates, and policy changes, and communicate relevant developments to stakeholders
Project & Workflow Management
- Manage multiple campaigns simultaneously while meeting deadlines and maintaining high execution standards
- Identify and resolve operational issues, such as pricing discrepancies, voucher errors, content inaccuracies, listing issues, and platform-related challenges
- Escalate and coordinate issue resolution with internal stakeholders and external platform partners as necessary
- Use project management tools such as Trello, Asana, or similar platforms to manage priorities and workflows
- Maintain organized campaign documentation, trackers, and reporting records
About the Client
Our client is an established retail business with a strong presence in Singapore's department store and e-commerce landscape. They connect customers with an extensive selection of products through digital channels, combining established retail expertise with evolving online shopping experiences. Their operations span e-commerce marketplaces, omnichannel campaigns, seasonal promotions, and major commercial events designed to strengthen customer engagement and sales performance. Through coordinated marketing and digital execution, they continue to advance their retail presence while creating seamless, accessible shopping experiences for customers.
Join the Top 1% Talent. A better career. A better life.
Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and winner of Inspiring Workplaces Australasia 2026, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.
Apply now and experience the difference!