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LECTURER, MARKETING - SCHOOL OF BUSINESS & ACCOUNTANCY

LECTURER, MARKETING - SCHOOL OF BUSINESS & ACCOUNTANCY

Ngee Ann Polytechnic
3-5 Years
  • Posted a month ago
  • Be among the first 10 applicants

Job Description

[What the role is]

This is a 2-year contract position as a Lecturer, Marketing in the School of Business & Accountancy.

[What you will be working on]

Your responsibilities will include, but are not limited to, the following:

  • Deliver lectures and tutorials for marketing modules, with a focus on branding, marketing communications and CRM, aligned with approved curricula and learning outcomes.
  • Design and facilitate engaging and applied learning experiences using case studies, simulations, and project-based activities related to brand strategy, integrated marketing communications, and customer engagement.
  • Assess and evaluate student learning using a range of methods, including tests, examinations, assignments, and industry-linked group projects.
  • Contribute to curriculum development and continuous improvement, ensuring alignment with evolving industry practices, digital transformation, and academic standards.
  • Supervise student projects and internships with industry partners
  • Counsel and mentor students to support their learning and personal development, providing education and career guidance, and coach them for competitions.
  • Undertake academic-related administration and committee work, support outreach activities and study trips, and ad-hoc projects that support the school's mission.
  • Plan, lead, manage and develop industry projects.

[What we are looking for]

  • A minimum of three (3) years of relevant industry experience in marketing or related disciplines such as branding, marketing communications, or CRM.
  • Demonstrated interest and aptitude for teaching, with a learner-centered and nurturing approach to support both young adults and adult learners.
  • Ability to design, deliver, and assess effective teaching and learning experiences, incorporating applied, data-informed, and AI-enabled approaches where appropriate.
  • Capability to plan, develop, and continuously improve marketing modules and curriculum, in alignment with institutional objectives, industry relevance, and academic standards.
  • Sound understanding of consumer behaviour and market dynamics, with the ability to analyse data and contextualise concepts using real-world examples.
  • Strong IT and digital literacy, including proficiency in MS Office and the use of educational technologies to support teaching and learning.
  • Effective communication, presentation, and collaboration skills, with the ability to work well within a team and support school-wide activities.

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