THE RESPONSIBILITIES / THE TASK AT HAND
- Create content that makes impactful connections with consumers, measured by high attention metrics (views, likes, comments, shares, retention).
- Serve as an algorithm-fluent editor with deep expertise in hooks, pacing, structure, and retention across social platforms — owning the DJ-ing, remixing, and optimization of content to drive scalable performance.
- Take principal accountability for performance tuning and platform success, continuously optimizing creative to unlock stronger results.
- Edit and assemble raw footage into polished final videos, ensuring assets are natively optimized for platforms such as Instagram, Facebook, TikTok, and YouTube — with a performance-creative mindset, not post-production only.
- Stay up to date with platform algorithms, emerging formats, creator trends, and editing techniques to keep content fresh, relevant, and competitive in-feed.
- Bring ideas to the table and actively participate in ideation, while recognizing that the core value of the role is making the work work through execution and iteration.
- Collaborate effectively with teammates and cross-functional departments on rapid-fire requests and tight timelines.
- Attend creative brainstorms, kickoffs, and team meetings, contributing meaningful ideas and helping shape performance-driven strategy.
- Mentor Creators and, in some cases, Art Directors and Copywriters across the agency — following the leadership of your A/CD to guide best practices in ideation, execution, and performance optimization.
REQUIRED SKILLS & EXPERIENCE
- 3–5 years of professional creative experience, with a demonstrable passion for making content (gaming content is a must) across platforms — social, streaming, AR, music, film, interactive, etc.
- Proven experience as a video editor, preferably within advertising, digital media, or a related field.
- Advanced proficiency in Adobe Creative Suite, especially Adobe Premiere Pro, After Effects, and Photoshop.
- Extraordinary content creation skills with the ability to execute from start to finish, including video and motion design.
- Strong understanding of social platform best practices and performance metrics.
- Responsible, accountable, and a self-starter who demonstrates initiative.
- Strong collaboration skills, with the ability to work cross-functionally and foster positive team dynamics.
