Ensures the successful execution of digital marketing strategies with a focus on error-free implementation.
Manages the end-to-end execution of campaigns across paid channels, ensuring that all campaign elements are implemented correctly.
Monitors campaign delivery closely to ensure KPIs are met, making necessary adjustments based on performance.
Work with designers closely to test and improve creative concepts, targeting, and funnel strategies
Data Analysis & Reporting
Tracks, compiles, and reports on KPIs in collaboration with the analytics team to create regular performance reports.
Monitor market trends and competitor campaigns to adjust ad strategies accordingly.
Identifies areas for improvement and optimization based on campaign data.
Requirements
At least 3 years of experience in media buying or related fields, preferably in industries like iGaming, E-commerce, Short Drama.
Experience working with paid media tools such as Google Ads, META Business Tools, TikTok Ads, etc.
Hands-on experience implementing and optimizing ads campaign, from planning to post-mortem analysis to optimize ads setup.
Is proficient in paid media tools such as Google Ads, META Business Tools, TikTok Ads, etc. with a strong focus on executing campaigns effectively.
Excellent communication and stakeholder management skills, with experience coordinating internal and external teams.
Highly organized and detail-oriented; able to manage multiple projects simultaneously, ensuring deadlines are met and campaigns are executed on time.
Has strong analytical skills and can analyze campaign data to identify trends and insights, with the ability to execute optimization strategies based on performance.
