Job Title: Meeting Setter (Cold Calling)/ SMB Focused
Location: Remote India (Preference for US Time Zone Overlap)
Industry: Digital Marketing Solutions
Experience Required: 5+ years in global meeting setting, with 2+ years in a team management role
Target Market: North America Clients
About Us:
We are a fast-growing digital marketing solutions company focused on helping small and medium-sized businesses in the US thrive through AI-powered and performance-driven strategies. We're looking for a passionate and results-driven Manager Meeting Setter to lead our global team of appointment setters and drive high-quality meeting pipelines for our sales team.
Key Responsibilities:
- Lead and manage a team of global meeting setters focused on scheduling qualified meetings with US-based prospects.
- Develop strategies for cold calling, lead qualification, and meeting setting to improve conversion and appointment rates.
- Monitor team KPIs (calls made, meetings booked, show-up rate, etc.) and ensure performance targets are met or exceeded.
- Collaborate closely with the Sales and Marketing teams to align outreach efforts and optimize campaign success.
- Train, coach, and mentor appointment setters, ensuring consistent messaging, quality conversations, and high team morale.
- Utilize CRM systems (HubSpot, Salesforce, etc.) to track lead activities and maintain clean data records.
- Continuously refine scripts, outreach strategies, and objection handling methods tailored to the US market.
- Prepare and present weekly performance reports and improvement plans to senior management.
Required Skills & Experience:
- 5+ years of experience in global meeting setting, with a strong focus on cold calling for US-based clients.
- 2+ years in a team leadership or management role in an appointment setting function.
- Proven track record in digital marketing solutions sales outreach.
- Strong command of English with exceptional communication, negotiation, and persuasive skills.
- Hands-on experience using CRM, dialers, and lead tracking tools.
- Analytical mindset with the ability to optimize team performance and lead quality.
- Ability to work in US time zones or provide significant overlap for team and client coordination.
Target Industries (Experience Required):
HVAC
General Contracting
Cleaning Services
Pool Cleaning
Roofing
Kitchen Remodeling
Gutter Cleaning
Home Care
Senior Care
Car Detailing
Preferred Qualifications:
- Experience working in a fast-paced startup or digital marketing agency environment.
- Knowledge of AI-driven marketing or MarTech solutions is a plus.
- Background in sales enablement or SDR program development is advantageous.
What We Offer:
- Competitive compensation and performance incentives
- Flexible remote work environment
- A dynamic, growth-oriented culture
- Opportunity to make a real impact in a rapidly scaling company