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Pleco Inc.

Website, Funnel & Email Automation Specialist

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Job Description

About the Client

Our client is a fast-growing Australian AI company developing AI-powered business operating systems for professional service firms and SMEs. Their solutions automate up to 80% of administrative, proposal, and reporting work, delivering measurable ROI through workflow automation, voice agents, and advanced knowledge-management tools.

They are expanding their offshore creative-tech team and are seeking a specialist who combines development, UX, and marketing automation expertise

About the Role

This role is ideal for a designerdeveloper hybrid who understands both technical execution and business outcomes. You will own the end-to-end digital experience building websites, funnels, and automated email systems that support enterprise-level clients.

This is an asset creation role, not a day-to-day marketing execution position. Your work builds the infrastructure that powers campaigns at scale.

Key Responsibilities

Design & Funnel Execution

  • Build and maintain company and client websites using React, Next.js, Webflow, or similar frameworks
  • Develop high-conversion landing pages for campaigns and product launches
  • Ensure all pages are responsive, fast-loading, accessible, and SEO-ready
  • Manage hosting, integrations, and basic analytics setup

Marketing & Funnel Execution

  • Build and automate email workflows using HubSpot, GoHighLevel, ActiveCampaign, or similar tools
  • Create funnel logic, lead forms, CRM integrations, and automation sequences
  • Implement tracking tools (GA4, Meta Pixel, LinkedIn Insights)
  • Collaborate with marketing stakeholders to test, optimise, and improve conversion performance

Branding & Digital Assets

  • Design icons, banners, visuals, and layout assets
  • Produce marketing materials for internal and client-facing initiatives
  • Leverage AI creative tools (e.g., Midjourney, Runway, Pika, ChatGPT) for rapid asset creation
  • Maintain brand consistency across all digital touchpoints

What this Role Does Not Cover

  • Social media posting or community management
  • Webinars, events, or livestream support
  • Long-form content writing (blogs, articles)
  • Designing individual social creatives or video ads (you will brief the creative team)
  • Influencer marketing or PR

Your focus is on building scalable digital infrastructure, not campaign execution.

Requirements (Must-Have Skills)

Development & Technical

  • Strong proficiency in HTML, CSS, JavaScript, TypeScript
  • Hands-on experience with React, Next.js, TailwindCSS
  • Strong understanding of UI/UX, responsive design, and accessibility
  • Ability to meet enterprise-level technical and quality standards

Marketing & Communication

  • Solid understanding of marketing funnels and conversion psychology
  • Ability to refine content structure (headlines, CTAs, layout flow)
  • Experience supporting mid-to-large organisations
  • Comfortable working with analytics, tracking, and A/B testing

Design & Experience

  • Proficient in Figma (wireframes, prototypes, component systems)
  • Strong visual design, interaction design, and information architecture skills

Ability to build design systems that convert and scale

Bonus Skills

  • API integrations, CRM setup, and automation tools (HubSpot, GHL, Firebase, Supabase, Make/Zapier)
  • Graphic design tools (Canva, Photoshop, Illustrator)
  • Video or motion tools (After Effects, Premiere, Runway, Pika)
  • Email or short-form ad copywriting
  • AI content generation and workflow optimisation
  • Basic Node.js or backend logic

Ideal Candidate

  • Thinks like a marketer, builds like a developer, designs like an architect
  • Has experience working with mid-to-large enterprise clients
  • Communicates clearly and collaborates well across time zones
  • Uses AI tools strategically to accelerate delivery
  • Can independently own both design strategy and front-end execution

What We Offer

  • PHP 80,000 net per month
  • Independent contractor engagement
  • Fully remote
  • Personal device required
  • Active BIR self-employed registration required
  • Flexible contractor arrangement based on performance and fit

More Info

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About Company

Job ID: 136412845

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