TikTok Live Streaming Operation Manager

Position: TikTok Live Streaming Operation Manager - Philippines Market

Report to: APAC E-commerce Director

Salary Range: 60,000 - 80,000/month (Higher offer for Chinese proficiency or proven experience)

Pay Cycle: Bi-weekly payroll (Standard in Philippines)

Responsibilities

1. Launch & Scale Live Rooms

• Lead cold-start operations for Bagsmart TikTok channels, optimize streaming setups/scripts, and drive GMV growth through data iteration.

1. Data-Driven Strategy

• Develop monthly/quarterly plans via competitor analysis and real-time metrics (GPM, UV value), adjusting tactics to hit sales targets.

1. End-to-End Campaign Execution

• Design live sales events, manage product selection, train hosts, refine scripts, and orchestrate live control to maximize traffic peaks.

1. Team Leadership

• Build/manage local teams, streamline SOPs, and own KPIs: viewership, conversion rate, and ROI.

Requirements

1. Essentials

• 1+ years leading TikTok live teams (non-executive).
• Native-level English; Chinese speakers better.

1. Core Skills

• Mastery of TikTok live mechanics, PH platform rules, and shop operations.
• Expertise in analyzing live metrics (audience retention, conversion funnels).
• Proven ability to create viral products (showcase past successes).

1. Traits

• Resilient, data-logical, and skilled in motivating local teams.
• Sharp insights into luggage/accessories or FMCG consumer behavior.