We are on the lookout for a Social Media Marketing Strategist who is passionate, driven, and eager to make a significant impact on our organization. As the marketing professional, he/she will navigate the dynamic environment with creativity, strategic thinking, and a deep understanding of consumer behavior.
JOB RESPONSIBILITIES
- Formulate and implement a comprehensive social media strategy across multiple social media channels.
- Evaluate and develop localization strategies tailored to diverse markets, encompassing cities, business sectors, customer segments, and countries.
- Monitor market dynamics, identify new customer segments, partnerships, and opportunities, and generate relevant content in response.
- Establish and curate an outstanding blog featuring engaging and informative content for both prospective and current customers.
- Possess exceptional copywriting prowess, capable of crafting compelling and impactful written materials.
- Demonstrate a deep understanding of social media trends and devise a distinctive market positioning strategy for the company.
- Collaborate with external video and image producers to align their output with the overall marketing strategy.
- Generate captivating video and illustrative content, complemented by top-tier copy, to bolster and execute the agreed-upon marketing strategy.
JOB QUALIFICATIONS
- Must have at least 5 years social media marketing experience.
- Must have advanced knowledge and skills in social media content creation.
- Must have a strong copy writing skills.
- Having a Bachelor's degree in Marketing, Business, or any related field is an advantage.
- Proficient in utilizing social media platforms and analytics tools.
- Exceptional written and verbal communication abilities to create captivating content and engage with the audience effectively.
- Aptitude for generating innovative and captivating content ideas that align seamlessly with the brand's distinctive identity.
- Fundamental graphic design skills to produce visually appealing images and graphics for social media posts.
- Fundamental comprehension of marketing principles and strategies.
- Comfortable navigating various social media platforms, scheduling tools, and basic photo/video editing software.
- Ensuring meticulous accuracy in content, captions, and scheduling to maintain a high standard of quality.
- Must be passionate about social media, keeps abreast of digital advertising trends.
- Highly organized and task oriented
- Willing to work hybrid in Ortigas Center, Pasig City or remotely with a mid shift schedule.
