Social Media Manager

2-4 Years

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Early Applicant

Job Description

Required Qualifications

Bachelors degree in Marketing, Communications, Journalism, Business, or a related field (or equivalent experience)
2+ years of experience managing social media accounts for a brand, business, or organization
Strong understanding of major social media platforms (Instagram, Facebook, X/Twitter, LinkedIn, TikTok, YouTube)
Proven ability to create engaging content (copy, images, short-form video)
Excellent written communication and storytelling skills
Experience with social media management tools (e.g., Hootsuite, Sprout Social, Buffer, Meta Business Suite)
Knowledge of social media analytics and reporting (KPIs, engagement rates, reach, conversions)
Ability to manage multiple projects, deadlines, and campaigns simultaneously
Strong attention to detail and brand voice consistency

Preferred Qualifications

Experience running paid social media campaigns and boosting posts
Basic graphic design and video editing skills (Canva, Adobe Creative Suite, CapCut, etc.)
Familiarity with SEO, content marketing, and influencer marketing
Experience in community management, responding to comments and messages professionally
Understanding of social media trends, algorithms, and best practices
Experience working with cross-functional teams (marketing, PR, design, sales)

Soft Skills

Bonus Qualifications

Job Requirements

Develop, execute, and manage social media content strategies across platforms (Instagram, Facebook, X/Twitter, LinkedIn, TikTok, etc.)
Create, schedule, and publish engaging content (text, images, videos, reels, stories)
Monitor social media channels, respond to comments and messages, and manage online community interactions
Analyze performance metrics and prepare regular reports on reach, engagement, and growth
Stay up to date with social media trends, tools, and best practices
Collaborate with marketing, design, and content teams to ensure brand consistency
Manage paid social media campaigns (if applicable)
Identify opportunities for partnerships, influencers, and brand collaborations