Social Media Manager

Industry: Marketing & Communication

Work Arrangement: Remote

Job Type: Full-time

Work Schedule:

MondayFriday, 9:00 AM5:00 PM PST

(Some early hours required for London overlap)

Locations:

• Philippines
• LATAM (Brazil, Colombia, Mexico, Argentina)
• Other remote regions with strong English communication and role-relevant experience

About Pearl Talen

tPearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They're looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we've hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US

.Hear why we exist, what we believe in, and who we're building for: WATCH HER

E
Why Work with U

sAt Pearl, we're not just another recruiting firmwe connect you with exceptional opportunities to work alongside visionary US and EU founders. Our focus is on placing you in roles where you can grow, be challenged, and build long-term, meaningful career

s.
About the Comp

anyOur client is a growing real estate and custom homebuilding organization operating within the residential construction and design industry. They focus on crafting high-quality, accessible homes that bring families visions of homeownership to life through thoughtful design, craftsmanship, and a strong emphasis on customer experien

ce.
Role Over

viewThe Social Media Manager will lead the brand's presence across major digital channels, transforming construction milestones, design features, and homeowner stories into compelling narratives. Operating within the real estate and homebuilding industry, this role blends creative storytelling with strategic execution to elevate brand visibility and community engagement. You will work cross-functionally with marketing, sales, and project teams to source authentic content and showcase the company's projects. This role is ideal for someone who is visually driven, highly organized, data-informed, and passionate about architecture, design, or residential build

ing.
Your I

mpactYou will drive measurable growth across the company's digital footprint by creating content that increases engagement, strengthens community loyalty, and supports lead-generation efforts. Your work will directly enhance brand perception and help prospective homeowners feel connected to the company's mission. By analyzing performance metrics and optimizing strategy, you will improve the efficiency and ROI of social content. Your efforts will help unify storytelling across platforms and drive consistent visibility for ongoing projects and completed bu

ilds.
Core Responsibil

ities:Social Strategy & Exe

• cutionDevelop and refine a comprehensive social media strategy that aligns with brand and marketing
• goals.Manage daily posting, scheduling, and cross-platform distrib
• ution.Ensure content supports audience growth, engagement, and lead-generation objec

tives.Content Creation & Cu

• rationProduce original content for Instagram, Facebook, LinkedIn, Pinterest, and T
• ikTok.Create multimedia assets including short-form videos, walkthroughs, testimonials, and design fea
• tures.Manage the content calendar and maintain consistent brand visuals and mess

aging.Community Enga

• gementRespond promptly and professionally to community comments and mes
• sages.Foster an informative and welcoming online enviro
• nment.Surface high-value inquiries and pass qualified leads to sales

teams.Analytics & Optimi

• zationTrack KPIs such as engagement, reach, follower growth, an
• d CTR.Prepare monthly performance reports with actionable recommenda
• tions.Use insights to refine content strategy and support continuous improv

ement.Trend & Competitive Moni

• toringStay updated on platform trends, algorithms, and best prac
• tices.Monitor content trends within real estate, design, and homebuilding n
• iches.Recommend new content formats to maintain a competitive digital pre

sence.Cross-Functional Collabo

• rationWork with sales and project managers to gather raw content from construction sites and completed
• homes.Ensure storytelling aligns with marketing objectives and real-time project up

dates.
Requir

ements:Must-Haves (Re

• quired)35 years of experience in social media management, digital marketing, or content cr
• eation.Native or near-native English communication
• skills.Strong understanding of Instagram, Facebook, LinkedIn, Pinterest, and
• TikTok.Proficiency with content tools such as Canva, CapCut, Adobe Creative
• Cloud.Strong design and visual storytelling sensibi
• lities.Excellent organizational and project management
• skills.Bachelor's degree in Marketing, Communications, or related field (or equivalent exper

ience).Nice-to-Haves (Pre

• ferred)Experience in real estate, construction, architecture, or interior
• design.Experience running paid social campaigns (Meta Ads Ma
• nager).Strong short-form video editing capabi

lities.
Tools Prof

iciency:Must-Haves (R

equired)Canva, CapCut, Adobe Creative Cloud, Instagram, Facebook, LinkedIn, Pinterest, TikTok, Asana, Trello, Notion, Google Analytics, Meta Busine

ss SuiteNice-to-Haves (Pr

eferred)Meta Ads Manager, Later, Buffer, Hootsuit

e, Figma

• Benefits:Competitive Salary: Based on experience and portfoli
• o qualityRemote Work: Fully remotework from
• anywherePerformance-Based Bonus: Based on creative quality and timely project
• deliveryCreative Growth: Long-term opportunity to lead major campaigns or
• projectsGenerous PTO: In accordance with compa
• ny policyHealth Coverage for Philippines-based talents: HMO coverage after 3 months for full-time
• employeesDirect Mentorship: Guidance from international industr
• y expertsLearning & Development: Ongoing access to resources for profession

al growth
Our Recruitme

1. nt ProcessA
2. pplicatio
3. nScreeningTop-Grading
4. InterviewSkills Assessment (1 internal, 2 from t
5. he client)Client
6. Intervie
7. wJob OfferClient

Onboarding
Ready

to Join UsIf you're a passionate storyteller with a sharp eye for detail and a love for crafting visual experiences that connect, we'd love to see your work. Apply now and take your editing career to the next level creating content that inspires, informs, and