Job Description:
Support Market Strategy Planning:
- Assist in developing Go-To-Market (GTM) strategies and plans for smartphone products based on market research and competitive analysis.
- Identify target customer segments, key selling points, and market entry strategies for different smartphone models and price segments.
Support Product Launch Execution:
- Coordinate new smartphone product launch activities, including timeline planning, resource allocation, and budget tracking.
- Create and implement marketing materials (e.g., product positioning decks, advertisements, sales toolkits, retail guidelines).
- Support cross-functional collaboration with sales, retail, and e-commerce teams to ensure smooth product launches.
Assist with Data Analysis and Feedback:
- Collect and analyze market data, sales performance, and user feedback for smartphone products to optimize GTM strategies.
- Monitor smartphone market trends, competitor activities, and pricing strategies, and provide actionable insights.
Other Assigned Tasks:
- Complete tasks assigned by the mentor or supervisor as needed.
Requirements:
1.Bachelor's degree or above in Marketing, Business Administration, or a related field.
2.Familiarity with smartphone industry trends and strong interest in consumer electronics.
3.Proficiency in market analysis tools
