- Manage and operate brand accounts across major social media platforms
- Plan, create, and execute engaging social media content aligned with platform trends and brand tone
- Develop creative ideas and translate them into effective social media content
- Independently plan and execute small-scale social media campaigns from concept to execution
- Collaborate with internal teams to ensure consistency, quality, and timely delivery of content
Work Experience
Minimum of 3 years of experience in social media or related fields
Hands-on experience managing brand or commercial social media accounts
Proven experience in independently planning and executing social media campaigns
Professional Skills
Strong understanding of social media platforms
In-depth knowledge of how major social media platforms operate
Clear understanding of platform trends, content formats, and user behaviors
Creative mindset with execution capability
Strong creativity with the ability to turn ideas into practical, engaging social media content
Familiar with different creative approaches and content styles across platforms
Ability to work independently
Capable of independently planning content calendars and executing small-scale social media campaigns
Strong organizational and time-management skills
Personal Attributes
Strong sense of responsibility and ownership
Team-oriented with good communication and collaboration skills
Self-motivated and proactive, with a willingness to learn and adapt to new social media trends
Education
University degree or above
Major in Marketing, Communications, Advertising, Media, Journalism, or related fields is preferred
Nice to Have
Sensitivity to social media trends and viral content
Experience with multi-platform content planning
Basic understanding of social media performance metrics and optimization