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Gandang Kalikasan, Inc.(Human Nature) is a faith-driven social enterprise with the core advocacies of Pro-Philippines, Pro-Poor, and Pro-Environment. We bring a message of goodness not only by being the leading brand of genuinely natural cosmetics and personal/home care products in the country today, but in the many business practices we have that are counter to popular culture.
You yearn to tell great stories – stories that not only entertain but inspire people to get up and transform the way society thinks and acts about beauty and business. You are able to craft and orchestrate powerful digital narratives and experiences – your stronger preference is in video.
You have a keen sense of what content compels and engages different audiences, and you know how to tell them creatively on different channels. If you dream of seeing a Filipino brand make it to the ranks of global giants, then step right up! Apply now as our Senior Social Media Content Producer!
The Senior Social Media Content Producer is responsible for end-to-end creation of engaging content for Human Nature's social media channels—from briefing, production, posting, and optimization. The role requires strong project management skills with strong fluency in TikTok and social media storytelling – able to create concise and visually compelling content. They know how to translate brand and product messages into high-impact content that drives engagement and supports sales goals.
Responsibilities:
1. Own the development and execution of the monthly social media content calendar, ensuring consistency in branding and messaging across all social media touchpoints.
2. End-to-end video production of assigned content to include development of STB guide, coordination with teams, pre-production, shoot, editing, approval routing, and posting.
3. Lead and drive social media content ideation and creation across all platforms – (FB, IG, TikTok, YT) to connect and engage with existing and potential customers based on category and brand campaign priorities.
4. Drive expertise, stay up to date on trends of all top social media platforms, share best practices with the Marketing Team and other relevant teams.
5. Work closely with Digital Marketing Lead to monitor, analyze, and present content performance - adjusting strategies as needed for optimal results. This includes measuring/recording metrics and learning/recalibrating.
6. Recommend and develop project plans for new content-based initiatives.
7. Your primary area of responsibility will be our social media, but may also include all other pieces of communication in the digital area.
Qualifications:
What Human Nature Can Offer You:
*Terms & Conditions apply
Job ID: 146742353