Senior Media Buyer

*Updated : 8/12/26

*Projected Start Date : 9/9/26

Fenyx delivers growth and performance for brands.

We combine digital strategy and marketing analytics with A.I. and data-driven design to drive revenue growth for brands.

We are

• Disciplined with data

• Fierce with innovation

• Committed to excellence

We are Fenyx.

Role: Senior Media Buyer

A successful Senior Media Buyer will work in a team and provide guidance to Paid Media Assistants.

This role has 5 core functions

• Lead the research, strategy and media planning for new campaigns

• Able to apply effective use of A.I. for critical tasks

• Lead Campaign Optimization (CRO) on a daily, weekly and monthly basis

• Lead Campaign Deployment with cross functional teams

• Guide and lead paid media assistants (or teams) with coaching and direction as needed

This includes but is not limited to the following::

Lead the research, strategy and media planningfor new campaigns

• Lead paid media assistants and collaborate with other senior team members with research that inform paid media plans and strategies for campaigns
• Translate research and strategies into paid media briefs for creative team members to develop campaign assets
• Ability to develop clear and detailed media plans to achieve campaigns objectives
• Experience with research and ad spy tools like SEMRush, Spyfu, etc

Able to leverage apply effective use of A.I. for critical tasks

Leverage LLMs like Gemini, ChatGPT, Claude etc for

• Data analysis to measure campaign performance
• Optimization recommendations to improve campaign performance
• Research for competitor and target audiences to identify opportunities
• Content writing to produce ad copy, ad headlines etc

Lead Campaign Optimization on a daily, weekly and monthly basis

• Strong understanding of data driven principles to optimize and scale performance of campaigns
• Hands on daily and weekly campaign optimization for paid media campaigns
• Ability to perform split A/B tests with audience targeting, creative assets, bid types and objectives
• Document paid media timelines into project management software
• Perform monthly and weekly reporting for paid media performance

Campaign Deployment with cross functional teams

• Able to lead the setup and configuration of targeting for campaigns with GEO targeting, audiences, ad types, etc
• Ability to create and leverage audience types to achieve campaign objectives including remarketing audiences, custom audiences, lookalike audiences etc
• Deploy bid caps as needed for CPC, CPM, CPV etc
• Ability to select the right objectives and ad types to achieve campaign objectives and targets
• Clear communication skills to collaborate with paid media assistants and other team members on campaign creation and structure

Must Have

• Must have at least 4 years of experience with Google Ads, Meta Ads, TikTok Ads etc
• Must have at least 1 year of experience managing international campaigns in multiple countries
• Excellent written and verbal communication skills
• Proficiency with Google Workspace

Important Note: This role is remote, but will require one to two onsite team wide meetings per month within Makati, Pasig or Taguig.