Were Hiring: Senior Paid Media Buyer!
Looking for a role that fosters collaboration, creativity and career growth in a vibrant office environment We got you covered!
We are currently on the lookout for a new Senior Paid Media Buyer to join our team at Cloudstaff, the #1 workplace everywhere! Think you qualify for the role Attach a 1-2 minute video intro and introduce yourself to us so we can meet you virtually. Attach this together with your updated CV to become a priority applicant!
Role: Senior Paid Media Buyer
Work Arrangement: Work from Home
Location: Angeles (Pampanga), Mabalacat, Ortigas, Makati, Cebu, Davao, Bacolod
Schedule: Morning Shift
Job Description
Senior Paid Media Buyer (Google & Microsoft Ads)
(Bonus: Meta/Facebook Ads)
Were looking for a
highly skilled Paid Media Buyer to own and scale our paid acquisition across
Google Ads and Microsoft Ads, with bonus points if you have experience running
Facebook/Meta campaigns.
This role is
80% paid media, 20% SEO.
Youll be replacing an existing role and taking ownership of
high-spend, high-intent B2B campaigns, working closely with our Head of Marketing to drive
lower CPL, higher booking rates, and stronger ROI.
Key Responsibilities
Paid Media (Primary 80%)
- Own, manage, and scale Google Ads and Microsoft Ads accounts end-to-end
- Build and optimise campaigns across:
- Search (core focus)
- Performance Max (where appropriate)
- Remarketing & audience-based strategies
- Advanced keyword strategy:
- Match type management (Exact / Phrase / Broad)
- Negative keyword frameworks
- Search term mining and intent filtering
- Bidding & budget optimisation:
- Manual vs Smart bidding decisions
- CPA / ROAS optimisation
- Budget allocation across brands, regions, and campaigns
- Conversion tracking & measurement:
- Ensure clean tracking (forms, calls, offline conversions)
- Work with internal teams to improve attribution and data quality
- Landing page & CRO collaboration:
- Align ads to landing pages for Quality Score improvement
- Improve conversion rates through messaging, structure, and intent matching
- Performance reporting:
- CPL, CPA, booking rate, close rate, ROI
- Clear insights, not vanity metrics
- Proactively identify opportunities to reduce CPL and increase efficiency
Meta / Facebook Ads (Bonus)
- Experience running lead generation or remarketing campaigns
- Ability to test Meta as a supporting or retargeting channel
- Audience strategy, creatives, and funnel alignment
SEO (Secondary 20%)
- Support keyword strategy with SEO insights
- Collaborate on SEO-friendly landing pages and content
- Understand how paid and organic can work together (not compete)
- Use SEO tools for research and insight not as the primary focus of the role
Qualification And Requirements
What Were Looking For
- 7+ years experience in paid media / PPC (agency or in-house)
- Proven experience managing Google Ads and Microsoft Ads at scale
- Strong understanding of:
- Quality Score optimisation
- Search intent and lead quality
- B2B lead generation
- Confident with data, numbers, and performance accountability
- Comfortable owning results not just managing accounts
- Experience with tools like:
- Google Ads
- Microsoft Ads
- Google Analytics / GA4
- Google Tag Manager
- SEMrush / Ahrefs (supporting role)
- Clear communicator who can explain why things work (or dont)
Nice to Have
- Meta / Facebook Ads experience
- Experience working with multiple brands under one business
- Understanding of offline conversion tracking and CRM integration
- Experience optimising for booking rate and sales outcomes, not just leads
This Role Is NOT
- An SEO-first role
- A junior PPC position
- Someone who just follows Google rep recommendations blindly
Non-negotiable Skills & Requirements
Proven experience managing
Google Ads and Microsoft Ads at scale
Strong Understanding Of
- Quality Score optimisation
- Search intent and lead quality
- B2B lead generation
- Confident with data, numbers, and performance accountability
- Comfortable owning results not just managing accounts
- Experience with tools like:
- Google Ads
- Microsoft Ads
- Google Analytics / GA4
- Google Tag Manager
- SEMrush / Ahrefs (supporting role)
- Clear communicator who can explain why things work (or dont)
This Role Is NOT
- An SEO-first role
- A junior PPC position
- Someone who just follows Google rep recommendations blindly
Perks & Benefits (Work From Home)
- Comprehensive health and life insurance on your 16th day of employment, covering 1 free dependent on the 16th day of employment
- Flexible leave credits which may be used for vacation, emergency and sick leaves
- Quarterly perks boxes for WFH staff, offering groceries and snacks to keep you fueled Superb and exciting Mid-Year Parties with items to give away and cash prizes!
- Endless opportunities for career advancement
- Annual Performance Review with Salary Increase
- We set you up for success with a company-provided PC/Laptop and fiber internet connection
- Tech-on-wheels Support
- Participate and join our CS Social Clubs and Special Interest Groups to connect with colleagues
- International career growth and connections
- Unlimited cash incentives for hired referrals
- Mental Wellness Employee Assistance program through Lifeworks
- In-house psychiatrist available to support employees well-being
- Become part of the Employee Share Units program
- Cloudstaff Dream Points - To be used for bidding useful items like appliances, kitchenettes etc.
- Cloudstaff : Build Your Career, Anywhere
- Established in 2005, Cloudstaff is a leading outsourcing company that empowers businesses to thrive through smarter talent solutions. We're passionate about creating a work environment that fosters your professional growth and overall well-being.
- Why Cloudstaff is the #1 Workplace
- Award-winning Culture: We're committed to building the #1 Workplace Everywhere, with a proven track record of staff engagement initiatives and industry recognition
- Invest in You: We support your development through comprehensive training programs, mentoring and opportunities for career advancement
- Thrive as an Individual: We offer a strong work-life balance with flexible schedules, meaningful perks and a collaborative team environment.
- **To become a priority applicant, please share a 1-2 minute video introduction detailing you experience in this specific role. You can upload your video to the CSJobs platforms. Please use a clean, distraction-free background and speak clearly and articulately.**
