The Senior Digital Marketing Manager will lead the digital marketing team in implementing digital marketing strategies & campaigns in multiple digital platforms.
Job Description:
- Plan and execute digital marketing campaigns that impacts sales
- Work closely with digital marketing members, management, global headquarters and creative agencies
- Directly support E-Commerce sales, ensuring linkage in executions
- Budget management for all Digital Campaigns
- Manage & increase memberships/sessions in owned platforms (Facebook, Instagram, X - formerly twitter, YouTube)
- Oversee digital advertising campaigns (Paid Search, Display, Affiliate MK) execution & budgeting
- Manage a team with Social, Paid Advertising, and creative agencies
- Special scope: Understands media landscape, booking for offline media, TV, OOH, Mall Ads
Qualifications:
- Candidate must possess at least Bachelor's/College Degree in any field.
- At least 7 Year(s) of working experience in the related field.
- Knowledgeable in Facebook, Instagram, X - Twitter, YouTube
- Good grasp on IT systems architecture & development
- Strong communication skills
- Team player
- Experience in managing a team
- Fast learner
- Takes initiative & has a go-getter attitude
