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Ciena

Senior Associate, Southeast Asia Field Marketing

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  • Posted 4 days ago
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Job Description

As the global leader in high-speed connectivity, Ciena is committed to a people-first approach. Our teams enjoy a culture focused on prioritizing a flexible work environment that empowers individual growth, well-being, and belonging. We're a technology company that leads with our humanitydriving our business priorities alongside meaningful social, community, and societal impact.

Join Our Team as a Marketing Executive at Ciena

Are you ready to make a business impact, collaborate with a great team, and unlock opportunities for growth Ciena is seeking a talented and motivated marketing executive to join our International Field and Partner Marketing organization. In this role, you will work closely with sales, engineering teams, channel and carrier managed services partners, and vendors to deliver impactful marketing campaigns and programs across Southeast Asia.

How You Will Contribute

  • Collaborate with external partners and internal teams across time zones to deliver high-quality marketing programs.
  • Execute regional marketing campaigns and events, including email marketing, social media ads, digital display advertising, and smaller-scale events with sponsorships.
  • Compile, analyze, and report data on the success of marketing programs.
  • Adapt existing regional and global marketing content to resonate with Southeast Asia customers.
  • Navigate tools such as Office365, Salesforce, Zoom, ChatGPT, and marketing project management systems to support project collaboration and research.
  • Balance multiple projects while ensuring cross-functional collaboration with geographically distributed stakeholders.

The Must Haves

  • 3 to 5 years of marketing experience in Southeast Asia.
  • Written and spoken English fluency.
  • Proven ability to execute marketing projects across digital marketing or event planning.
  • Strong project management skills with the ability to meet multiple deadlines.
  • Confidence in working within a virtual, sales-oriented, and cross-functional environment.
  • Self-sufficiency in learning and using marketing and collaboration software.
  • Social intelligence or curiosity about Southeast Asian business cultures.
  • Highly organized and motivated self-starter.

Nice To Haves

  • Fluency in Vietnamese, Bahasa (Indonesia or Malaysia), or Thai.
  • Familiarity with the telecommunications, cloud, or AI infrastructure landscape in Southeast Asia.
  • Experience in B2B marketing, activating trade show sponsorships, or organizing B2B events with 50+ attendees.
  • Prior experience in partner marketing or field marketing within an indirect go-to-market model.

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At Ciena, we are committed to building and fostering an environment in which our employees feel respected, valued, and heard. Ciena values the diversity of its workforce and respects its employees as individuals. We do not tolerate any form of discrimination.

Ciena is an Equal Opportunity Employer, including disability and protected veteran status.

If contacted in relation to a job opportunity, please advise Ciena of any accommodation measures you may require.

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About Company

Job ID: 134907179

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