Search Engine Optimization Specialist

Fairmode Inc., established in 2011 and headquartered in the Philippines, is a consumer goods company specializing in innovative and affordable beauty, wellness, and lifestyle brands. We proudly manage popular brands such as Newyork Army, Wowhappy, and Airwell, catering to Gen Z and millennial consumers throughout Asia. Originally a leading seller on platforms like eBay, Lazada, and Shopee, Fairmode has successfully expanded into direct-to-consumer retail via Shopify and social media platforms like TikTok. We remain committed to delivering quality, accessibility, and purpose-driven innovation in all aspects of our business.

This part-time hybrid role as a Search Engine Optimization (SEO) Specialist is based in Paraaque, with flexibility for some remote work. The SEO Specialist will be responsible for conducting keyword research, performing SEO audits, implementing on-page SEO strategies, and managing link-building initiatives. The role also includes monitoring web analytics to track performance and optimize strategies to enhance online visibility and drive customer traffic.

• Proficiency in Keyword Research and On-Page SEO techniques
• Experience in performing comprehensive SEO Audits and implementing actionable improvements
• Knowledge of Link Building strategies and their impact on search rankings
• Strong understanding and usage of Web Analytics tools to monitor and optimize site performance
• Detail-oriented with the ability to analyze data and trends effectively
• Familiarity with digital marketing tools and platforms is advantageous
• Bachelor's degree in Marketing, Digital Marketing, or a related field is preferred
• Strong communication skills and ability to thrive in a collaborative environment