oversees the full lifecycle of real estate projects from initial concept and feasibility studies through launch, sales alignment, and post-launch performance optimization. The PDM ensures project success by collaborating closely with cross-functional teams including Design & Construction, Finance, Sales, Marketing, Permits, and Property Management to meet key milestones within set timelines.
This position serves as a critical link between development planning and commercial execution, ensuring each project is financially sound, aligned with market demand, and effectively brought to market. A strong background in sales is required to support revenue planning, pricing strategy, and inventory absorption.
Key Responsibilities
Project Inception
- Collect and evaluate data for market and competitor research
- Analyze competitive landscape and market trends to recommend project concepts and pricing strategy
Project Planning
- Propose project concepts, including product mix and unit sizing
- Provide support to the Permits Group when issues arise in securing licenses and approvals
- Perform financial analyses and develop customized financial models when necessary
- Lead project launch preparation and system uploading processes
Project Implementation
- Oversee project and Sales & Marketing budgets
- Review and analyze budget performance across multiple projects to optimize cluster costs
- Supervise Sales and Marketing initiatives
- Monitor construction progress to ensure timelines are met
- Address sales-related concerns to maintain a seamless booking process
- Develop strategies to accelerate inventory movement
- Manage inventory oversight
- Oversee the complete real estate development cycle
- Capable of independently managing project development functions when required
Project Execution and Launch
- Support sales launches, promotional events, and marketing activations
- Ensure deliverables are aligned with brand positioning and customer expectations
- Help resolve concerns from buyers, brokers, or tenants during selling and turnover stages
Qualifications
- Bachelors degree in Business, Marketing, Economics, Civil Engineering, or related field; MBA preferred
- Proven leadership and supervisory experience
- Highly entrepreneurial with strong ownership mindset
- Analytical, strategic, organized, innovative, and resourceful
- Balanced focus on both tasks and relationship management
- Extensive experience in the real estate industry
- Background in project conceptualization, feasibility studies, market research, and sales & marketing strategy execution
- Willingness to travel frequently within assigned areas
