Retail Media Manager - FMCG

3-5 Years

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Early Applicant

Job Description

Key Responsibilities:

Develop and execute integrated media strategies aligned with brand, traffic, and sales objectives
Optimize retail media and e-commerce performance to maximize ROI and conversions
Lead end-to-end campaign planning, execution, and optimization
Define KPIs, analyze results, and apply insights for continuous improvement
Drive content, social, and affiliate strategies to increase engagement
Collaborate cross-functionally with internal teams and external partners
Identify and test new platforms, tools, and retail media innovations

Qualifications:

Bachelors degree in Marketing, Communications, or related field
Proven experience in integrated media and digital marketing, preferably in retail or FMCG
Strong expertise in e-commerce and performance marketing
Track record of delivering results across multiple channels
Strong leadership, communication, and execution skills
Strategic mindset with a hands-on approach