The Promo Planning Associate is responsible for the execution of Trade Marketing and Brand Marketing programs such as in-store promotions, and consumer demand-generating activities.
He/she is to support the Trade Category Manager in translating brand plans into best-in-class trade execution strategies, and ensuring on-time and full deployment of all trade activities, both in Retail and in Food Service.
He/she is to provide accurate, complete and timely reports on the process of the Building Block activities being executed, and to propose corrective actions when necessary.
He/she is to constantly coordinate with key stakeholders such as Field Sales, Supply & Demand and trade partners to align on execution plans and key performance indicators.
He/she is to conduct periodic trade visits to monitor in-store execution of activities.