Media Buyer

Position: Media Buyer

Location: Remote (Accepting applicants globally)

About Qoves

Qoves is on track to become the next consumer tech unicorn. With over 2.5 million followers across our platforms, we have built one of the largest global communities around beauty, aesthetics, and AI.

In only a short time, we have become one of the fastest growing consumer tech companies in the world, pioneering AI-driven facial analysis that is transforming the way people understand and improve their looks.

Our products range from consumer facial analysis reports to partnerships with leading clinics and global brands.

About the Role

We're looking for a highly analytical and performance-driven Media Buyer to own paid acquisition across Meta, Google, and other growth channels.

You'll be responsible for strategy, execution, testing, and continuous optimization, working closely with creative and analytics teams to drive profitable growth at scale.

This is not an entry-level role. We want someone who has spent years inside ad platforms, understands performance marketing deeply, and can confidently manage significant monthly budgets while making data-driven decisions.

Key Responsibilities

• Plan, launch, and optimize paid advertising campaigns across Meta, Google, and other acquisition channels
• Manage campaign budgets and allocate spend based on performance and growth opportunities
• Analyze campaign performance and make data-driven optimization decisions
• Build and maintain reporting dashboards using GA4 and ad platform analytics
• Develop full-funnel acquisition strategies across awareness, retargeting, and conversion campaigns
• Work closely with creative teams to develop high-performing ad concepts and messaging
• Implement and monitor attribution systems, tracking setups, UTMs, and conversion events
• Conduct A/B and multivariate testing to improve campaign efficiency and ROAS
• Stay up to date with platform updates, trends, and changes in attribution/reporting

What We're Looking For

• 5+ years running paid ads on Meta (Facebook/Instagram) and Google Ads at high spend levels. We'll ask your peak monthly budget managed.
• Experience at an agency or in-house at a DTC brand.
• Advanced Google Analytics (GA4), you build custom reports and use data to make decisions.
• Deep understanding of sales funnels top to bottom, you know how to align creative, audiences, and landing pages to each stage.
• Experience scaling on at least one additional platform: TikTok, YouTube, Pinterest, Snapchat, or Programmatic.
• Strong grasp of attribution, tracking setups (pixels, server-side events, UTMs), and iOS impact on reporting.
• Comfortable briefing creative teams, you know what makes an ad work and can explain it clearly.

Nice to Have

• Experience marketing subscription-based or high-AOV DTC products
• Hands-on experience with A/B and multivariate testing
• Experience scaling campaigns internationally