Marketing Specialist

Company Description unstable records is a Singapore-Philippines based record label dedicated to providing artists with major label-level access, resources, and opportunities. The label focuses on supporting emerging and established talent in building sustainable music careers across local and international markets. By combining regional insights with global industry connections, unstable records aims to bridge gaps between independent artists and larger platforms. Team members collaborate closely with artists, partners, and distributors to drive growth, exposure, and long-term success.

Role Description The Marketing Specialist is a full-time, hybrid role based in Manila, with flexibility for some work-from-home arrangements. This role is responsible for planning and executing marketing campaigns that promote artists, releases, and label initiatives across digital and offline channels. Day-to-day tasks include conducting market research, developing marketing strategies, and monitoring campaign performance. The Marketing Specialist will create and manage promotional materials, support social media and content initiatives, and maintain strong communication with artists and internal stakeholders. The role also involves providing responsive customer service to partners, collaborators, and fans, ensuring a consistent and positive brand experience.

Qualifications

• Strong Communication skills, including clear written and verbal communication and the ability to collaborate with diverse teams and artists.
• Proficiency in Market Research, with the ability to analyze audience data, industry trends, and competitor activity to inform marketing decisions.
• Experience in Marketing Strategy, including campaign planning, brand positioning, and performance tracking.
• Experience or strong interest in the music and entertainment industry, particularly in artist promotion and label operations.
• Ability to work effectively in a hybrid environment, manage multiple projects, and meet deadlines in a fast-paced setting.
• Familiarity with digital marketing tools, social media platforms, and analytics is highly beneficial.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.