- International retail brand
- Career progression, competitive salary package and hybrid work set up
About Our Client
We are a leading sporting goods retailer committed to empowering active lifestyles through highquality products, immersive brand experiences, and strong community engagement. With a rapidly expanding presence, we bring together innovative global brands and local market insights to inspire athletes, enthusiasts, and everyday movers.
Job Description
- Build and execute localized marketing strategies that strengthen brand presence and drive sustainable business performance.
- Ensure consistent application of brand identity and messaging across all marketing channels and materials.
- Lead the development of integrated marketing campaigns covering product launches, seasonal initiatives, and brand storytelling.
- Manage digital and social media strategy, including content planning, performance monitoring, and audience engagement.
- Oversee updates to website and ecommerce marketing content to support traffic, conversion, and campaign relevance.
- Lead public relations efforts through agency coordination, media relations, press activities, and influencer partnerships.
- Manage ambassadors, athletes, and key opinion leaders to amplify brand messaging and consumer reach.
- Plan and execute retail and community activations such as store openings, grassroots sports events, and experiential programs.
- Monitor market trends, competitor activity, and consumer insights to guide marketing decisions and optimizations.
- Oversee the marketing budget, ensuring effective investment allocation and maximizing return on spend.
The Successful Applicant
- 7+ years experience in brand, retail, or trade marketing; sporting goods or lifestyle retail experience is a strong advantage.
- Solid background in integrated marketing, digital strategy, and campaign execution.
- Analytical thinker with experience extracting insights from data and applying them to strategic decisions.
- Skilled at managing agencies, influencers, athletes, and cross-functional partnerships.
- Passion for sports, movement, and an active lifestyle.
What's on Offer
- Make an impact by shaping brand experiences that inspire communities and promote active living.
- Work in a dynamic, creative environment that values innovation, collaboration, and growth.
- Lead highvisibility initiatives with the opportunity to influence brand direction and business success.
Contact: Lyca Arellano
Quote job ref: JN-022026-6950297
