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emapta global

Marketing Analyst

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  • Posted 11 hours ago
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Job Description

Execute Subscriber Retention Campaigns for a Leading Digital Media Network

Subscriber engagement now defines the future of digital media, and this is your chance to contribute to campaigns that influence millions of readers daily. The Marketing Analyst position supports lifecycle marketing, retention campaigns, and customer communications within a respected publishing environment. Gain hands-on CRM and campaign operations expertise while working with international teams, structured mentorship, continuous upskilling, and Emapta's award-winning workplace built for top-performing professionals.

Job Overview

  • Employment type: Full-time
  • Shift: Day shift, Weekends Off
  • Work setup: Onsite, SM Megatower, Ortigas

Exciting Perks Await!

  • Opportunity to help build a newly established high-performing team from the ground up
  • Competitive Salary Package
  • Day 1 HMO coverage with free dependent
  • Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
  • Day shift schedule
  • Fixed weekends off
  • Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
  • Unlimited upskilling through Emapta Academy courses (Want to know more Visit: https://emapta.com/training-calendar/)
  • Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
  • Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
  • Unlimited opportunities for employee referral incentives across the organization
  • Standard government and Emapta benefits
  • Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
  • Fun engagement activities for employees
  • Mentorship and exposure to global leaders and teams
  • Career growth opportunities
  • Diverse and supportive work environment

The Qualifications We Seek

  • Bachelor's degree in Marketing, Communications, Business, Media, or related field, or equivalent practical experience
  • 0-2 years of experience in marketing, CRM, campaign operations, customer experience, or customer service through internships or graduate roles
  • Familiarity with email marketing platforms, spreadsheets, reporting tools, and basic campaign analytics
  • Knowledge of Tableau and Looker for reporting, dashboarding, and data visualization
  • Exposure to subscription or membership-based businesses and customer lifecycle management is an advantage
  • Strong attention to detail with the ability to manage offers, audience segments, links, and campaign checklists accurately
  • Strong written and verbal communication skills with the ability to align messaging with brand guidelines
  • Collaborative and responsive team player comfortable working with cross-functional stakeholders
  • Strong interest in subscriber engagement, marketing technology, analytics, and retention strategies
  • Comfortable handling spreadsheets, reports, campaign tracking, and data compilation tasks
  • Reliable, proactive, and willing to support operational improvements and team initiatives

Your Daily Tasks

Campaign & Journey Execution Support

  • Assist with setup, QA, and deployment of engagement and retention campaigns including onboarding, win-back, save offers, and habit-building initiatives
  • Maintain campaign checklists, calendars, run sheets, audience lists, and segmentation documentation

Customer Communications

  • Support drafting, formatting, and deployment of subscriber communications across email, SMS, in-product messaging, and account notifications
  • Ensure campaign communications are accurately configured, tagged, and aligned with approved templates and offer details
  • Track campaign approvals and sign-offs across marketing, legal, and brand stakeholders

Tracking & Basic Reporting

  • Compile campaign metrics including sends, opens, clicks, unsubscribes, and response rates into reports and trackers
  • Maintain accurate campaign logs, schedules, audience records, and activity history
  • Escalate reporting discrepancies, missing metrics, and data concerns promptly

Customer & Operational Support

  • Coordinate updates and campaign briefs for frontline and customer support teams
  • Capture customer feedback, unsubscribe comments, and channel concerns for engagement teams
  • Support administrative tasks including documentation, file organization, meeting notes, and follow-up actions

Ways of Working & Continuous Improvement

  • Follow campaign governance, workflows, templates, tracking standards, and QA procedures
  • Recommend process, template, and workflow improvements to enhance efficiency and reduce errors
  • Continuously develop skills in engagement, lifecycle marketing, campaign operations, and analytics

Performance & Success Metrics

  • Maintain high accuracy across campaign setup, QA, reporting, and documentation
  • Complete assigned tasks within expected timelines and delivery standards
  • Support efficient campaign execution with reduced delays, errors, and rework
  • Collaborate effectively with Engagement, Retention & Loyalty, Growth, MarkOps, and NCS teams

Join the Top 1% Talent. A better career. A better life.

Welcome to Emapta Philippines, where high-performing professionals build long-term global careers with leading international companies. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and a finalist in the 2026 Inspiring Workplaces Awards Asia, Emapta delivers a workplace defined by stability, growth, and purpose. Here, your career moves forward with meaningful opportunities, world-class support, and a culture built for excellence.

Apply now and be part of the #EmaptaEra.

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About Company

Job ID: 148334429

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