SkyBlue Media is seeking a commercially astute, strategic and collaborative Manager – Sales & Brand Partnerships to be based in Manila. Responsible for driving sales, building brand partnerships and supporting product placement initiatives across TV, OTT, digital, social and live events. The post-holder will work closely with commercial, creative, content and production teams, as well as external partners, to generate revenue, deliver high-quality activations and enhance audience experience.
Role Summary / Purpose
The Manager – Sales & Brand Partnerships will own day-to-day sales activities for brand partnerships, sponsorships and in‑content integrations, supporting the strategic roadmap for partnership growth. This role combines hunter-led new business activity, client relationship management, commercial negotiation and hands‑on campaign delivery to ensure brand collaborations are executed to creative and commercial expectations.
Key Responsibilities
- Sales & New Business
- Develop and execute a proactive sales plan to meet revenue targets, identify new opportunity areas and convert leads into signed partnerships.
- Prepare compelling commercial proposals, rate cards and customised partnership packages aligned to client objectives and audience insights.
- Collaborate with marketing and research teams to create pitch collateral and evidence-based commercial cases.
- Account Management & Client Relationships
- Act as the primary point of contact for assigned brand partners and agencies, managing expectations and delivering on contractual commitments.
- Build long-term relationships to drive renewal and upsell opportunities, and identify strategic partnership potential.
- Coordinate internal stakeholders to ensure seamless campaign execution and high client satisfaction.
- Commercial Negotiation & Reporting
- Lead negotiations on commercial terms, deliverables, exclusivities and invoicing, ensuring alignment with company policy and editorial standards.
- Prepare revenue forecasts, track sales pipelines and report against targets in partnership with finance and commercial leads.
- Maintain accurate deal documentation, ensuring timely contract sign-off and billing reconciliation.
- Campaign Delivery & Activation
- Project manage campaign activations end‑to‑end, coordinating creative, production and distribution teams to meet timelines, quality standards and KPIs.
- Implement measurement approaches to evaluate reach, engagement and commercial impact, and produce post‑campaign analysis and recommendations.
- Identify optimisation opportunities and scale successful formats across channels and markets.
- Partnership Development & Creative Collaboration
- Work with creative and editorial teams to design integrated solutions that respect editorial integrity and deliver brand outcomes.
- Champion innovative activation formats (branded content, product placement, experiential and digital-first concepts) that resonate with audiences.
- Support the development of case studies and productised offers that can be scaled by the wider sales team.
- Process & Collaboration
- Contribute to the development of sales processes, templates and governance to ensure consistency and efficient deal execution.
- Share market and competitor insights to inform pricing, packaging and partnership strategy.
- Work collaboratively across commercial, editorial and production teams to embed best practice in rights management and compliance.
Qualifications & Requirements
- Education: Bachelor's degree in Business, Marketing, Media, Communications or related discipline.
- Experience: 5–8 years in sales, brand partnerships, sponsorships or content commercialisation, with demonstrable experience owning and closing deals across broadcast, OTT, digital or experiential channels.
- Strong commercial acumen with experience in commercial negotiation, pipeline management and revenue forecasting.
- Excellent client-facing skills, presentation ability and experience working with agencies, brands and production partners.
- Clear understanding of content production workflows, editorial considerations and rights management.
- Data-informed approach with experience setting and reporting against KPIs and campaign performance metrics.
- Comfortable working in a fast‑paced, collaborative environment and managing multiple projects simultaneously.
Why Join Us
This is an exciting opportunity to grow your skills and make a significant contribution to our team. You'll work in a supportive and collaborative environment that values creativity and professional development.
Ready to make your mark Please submit your resume and a link to your portfolio. We look forward to seeing your work!
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