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Lazada

Key Account Manager - Retail - FMCG

2-4 Years
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  • Posted 13 hours ago
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Job Description

***Profitability & Commercial Strategy

  • Develop and implement pricing strategies to maintain healthy profit margins while staying competitive.
  • Manage P&L, cost structures, and promotional budgets to maximize profitability.
  • Secure brand funding for platform promotions, including co-marketing initiatives, vouchers, installment plans (IPP), and exclusive deals.
  • Optimize category performance by analyzing sales data, market trends, and profitability reports.
  • Identify new business opportunities to increase revenue and reduce operational costs.

***Brand Management & Business Development

  • Own brand relationships and ensure alignment with Lazada's strategic priorities.
  • Lead Business Planning with top electronics brands to drive growth.
  • Negotiate for exclusive product launches, promotional campaigns, and brand investments.
  • Work with brands to implement Always-on Seller Vouchers, time-bound promotions, and cross-category collaborations.
  • Stay ahead of market trends and competitor activities to refine brand strategies.

***Inventory & Assortment Management

  • Optimize assortment planning, ensuring a strong mix of hero SKUs and new product introductions.
  • Monitor sell-through rates, stock levels, and Days of Inventory (DOI) to maintain a healthy balance.
  • Develop demand forecasting strategies to minimize overstock and prevent stockouts.
  • Work with logistics and supply chain teams to improve inventory flow and fulfillment efficiency.
  • Implement clearance strategies for slow-moving stocks while maintaining margin targets.

***The talents we're looking for:

  • Bachelor's degree in Business, Marketing, Supply Chain, or a related field.
  • Minimum 2 years of experience in eCommerce, Retail, FMCG or Category Management.
  • Strong understanding of P&L management, demand planning, and commercial negotiations.
  • Ability to work with brands and suppliers to negotiate win-win deals.
  • Excellent analytical, problem-solving, and stakeholder management skills.
  • Proficiency in data analysis tools (Excel, SQL, or similar platforms) is a plus.

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About Company

Job ID: 146622571

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