Growth Marketing Manager

Candidate must have a proven track record in setting up, developing and implementing data-driven full-funnel media strategies and campaigns to grow customer base from awareness-consideration-acquisition, and in support of retention initiatives.

Education: Bachelor's degree in relevant fields such as Marketing, Media and Advertising, Communications

Experience: At least 3-5 years experience in a similar role (media planner, digital marketing, performance marketing, growth marketing) preferably with background in Media Agency AND client side

Business Understanding: MarTech, MIS and data science concepts; familiarity with various financial services lines of business (LOBs) in a Bank or Fintech a plus

Knowledge: Intermediate level media, performance and growth marketing strategies and principles translated into measurable campaigns,

Understanding of Brand Management, Content Marketing, CRM and MarTech

Skills: Media Strategies and Execution (Traditional and Digital), Analytics and Report, Communication and Presentation,

Project and Campaign Management, Cross-functional Leadership and Collaboration