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Email Marketing Specialist

Email Marketing Specialist

rippedboxstation
Early Applicant
  • Posted a month ago
  • Be among the first 10 applicants

Job Description

Key Responsibilities

  • Plan, create, and execute email marketing campaigns that align with client objectives and drive engagement, lead generation, and conversions.
  • Develop compelling email copy, subject lines, and calls-to-action while ensuring brand consistency and high deliverability.
  • Build, segment, and manage email lists to target the right audiences with personalized campaigns.
  • Create automated email workflows, drip campaigns, lead nurturing sequences, newsletters, and promotional campaigns.
  • Monitor campaign performance, analyze key metrics, and optimize campaigns through A/B testing.
  • Collaborate with design and marketing teams to produce visually engaging email templates and marketing assets.
  • Ensure email campaigns comply with email marketing best practices and data privacy regulations.
  • Prepare regular campaign performance reports and provide actionable recommendations to improve future campaigns.
  • Stay updated with email marketing trends, automation tools, and digital marketing best practices.

Qualifications

  • Proven experience working for an Advertising Agency or Advertising Company is required.
  • Proven experience as an Email Marketing Specialist, Digital Marketing Specialist, CRM Marketing Specialist, or similar role.
  • Strong experience creating and managing email marketing campaigns, automated workflows, lead nurturing sequences, newsletters, and promotional campaigns.
  • Hands-on experience with email marketing platforms such as Mailchimp, Klaviyo, HubSpot, ActiveCampaign, Brevo, Campaign Monitor, or similar tools.
  • Strong understanding of audience segmentation, email deliverability, A/B testing, and campaign optimization.
  • Experience analyzing campaign performance using KPIs such as open rates, click-through rates (CTR), conversion rates, unsubscribe rates, and ROI.
  • Excellent written English communication and copywriting skills.
  • Strong analytical, organizational, and project management skills.
  • Ability to work independently while managing multiple campaigns and deadlines.

Portfolio Requirements (Required)

Applicants must submit a portfolio demonstrating previous email marketing campaigns, including:

  • Sample email campaigns they personally created and managed.
  • Case studies outlining campaign objectives, strategies, and execution.
  • Campaign performance metrics such as:
  • Open Rate
  • Click-Through Rate (CTR)
  • Conversion Rate
  • Revenue Generated (if applicable)
  • Lead Generation Results
  • ROI or other measurable outcomes
  • A brief explanation of their specific role and contributions to each campaign.

Only candidates who can provide relevant portfolio samples and campaign performance statistics will be considered.

More Info

Job Type:
Industry:
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Key Skills

Klaviyo

email marketing platforms

ActiveCampaign

KPIs

Brevo

campaign monitor

email deliverability

analyzing campaign performance

About Company

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