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Stanley Black & Decker, Inc.

Digital Marketing Specialist

2-4 Years

This job is no longer accepting applications

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  • Posted 8 months ago

Job Description

Come Make the World With Us

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World. Sound like you Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the worlds beloved brands, including DEWALT, CRAFTSMAN, CUB CADET, STANLEY and BLACK+DECKER

As a Digital Marketing Specialist, youll be part of our marketing team working as a hybrid employee. Youll get to:

Collaborate & Create:

  • Create, curate, and manage all published content, including Retweets/Reshares, that resonates with our audience and aligns with our brand voice. utilizing channels such as search engine marketing (SEM), display ads, social media, and email
  • Able to Produce and edit short-form videos for TikTok and Instagram Reels.
  • Strategise & Succeed:
  • Develop and implement digital marketing strategies that align with our ambitious company goals.
  • Manage social media advertising campaigns, including budgets, and track performance metrics.

Execute & Optimise:

  • Monitor and analyze social media metrics to measure campaign success and identify areas for improvement.
  • Plan , Set up, run, and fine-tune campaigns for maximum impact.
  • Create and manage email marketing campaigns, including automation and segmentation.
  • Engage actively with our community by responding to comments, messages, and interacting with followers to build a positive brand image.

Team Up:

  • Partner with our marketing team to ensure cohesive and aligned digital marketing efforts to maintain cohesive brand messaging across all channels.
  • Work alongside cross-functional teams to brainstorm, plan, and launch digital marketing campaigns that generate insights and leads that drive customer acquisition, engagement

Analyse & Report:

  • Dive deep into program performance data, delivering insightful reports that drive future strategiesDevelop and implement SEO strategies to improve Brand visibility in social Media and Ecommerce Platforms.
  • Track and analyze digital marketing metrics to measure campaign effectiveness.

If you are goal orientated, with

  • Bachelors degree in Marketing, Digital Media, or related field.
  • Min. 2 Years Experience with SEO, SEM, social media, and email marketing.
  • Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, Facebook Ads Manager, etc.).
  • Strong analytical skills and ability to interpret data.
  • Excellent written and verbal communication skills.
  • At least 2-3 years of experience as a Digital Marketing Specialist or Manager,
  • Proven experience and exposure in driving success I online sales and customer acquisition through creative and data-driven digital marketing efforts.
  • Knowledge of local consumer behavior and digital marketing trends in the Philippines.
  • Detail-oriented with strong organizational and multitasking abilities
  • Experience in brand building and customer loyalty programs.

And More

We want our company to be a place youll want to be and stay. Being part of our team means youll get to:

  • Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.
  • Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera and online university.
  • Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion.
  • Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.

We Dont Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, youll get the unique chance to impact some of the worlds most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are
Were the Worlds largest tool company. Were industry visionaries. Were solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art smart factory products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn&apost stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
Youll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.

What Youll Also Get
Career Opportunity: Career paths arent linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development:

Our lifelong learning philosophy means youll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:

We pride ourselves on being an awesome place to work. We respect and embrace differences because thats how the best work gets done. Youll find we like to have fun here, too.

Purpose-Driven Company:

Youll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

More Info

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About Company

Job ID: 106886275

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