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Affinity Express India

Digital Marketing Specialist - Fully Remote

3-5 Years
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  • Posted 8 hours ago
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Job Description

Ready for your next big career move AffinityX, a member of the Ayala Group of Companies, is looking for candidates with the following skills and experience for this role. If you think you are a suitable match, we're looking forward to meeting you!

Your Role

We are looking for a skilled Digital Marketing Specialist with a strong background in omnichannel marketing to join our team. This role will involve managing campaigns across multiple platforms, analyzing performance metrics, and coordinating closely with leaders and onshore teams to ensure campaigns are executed flawlessly.

What You Will Do

Manage and optimize digital campaigns across 2–3 channels, including Programmatic, Social (Facebook), and PPC (Google Ads).

Utilize Google Tag Manager (GTM) and Google Analytics to track and analyze campaign performance.

Troubleshoot campaign issues and provide actionable insights to improve results.

Collaborate with internal leaders and onshore teams to ensure alignment on campaign strategies and execution.

Prepare performance reports and present findings to stakeholders.

Qualifications

At least 3-5 years of experience in digital marketing or campaign management.

Hands-on experience with Omnichannel marketing across at least 2–3 platforms (Programmatic, Social, PPC).

Advanced skills in Google Tag Manager and GA4

Strong analytical skills with the ability to interpret campaign data and identify actionable insights.

Excellent communication and coordination skills.

Undergraduates may be considered if they meet the skills requirements.

Willingness to work on night shifts, and must have a stable internet connection for a remote work setup

Join Our Team, And Enjoy These Benefits

Access to Ayala perks and benefits

Remote work set-up and provided with complete work tools

Work from home Allowance

Healthcare Insurance (HMO) coverage on day 1

Access to mental health and wellness program

Life and Accident Insurance on day 1

Convertible leave credits

More Info

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Job ID: 146637507

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