Job Summary:
We are looking for a creative and versatile Digital Marketing Designer to support our branding and lead generation efforts across multiple platforms. This role requires a strong background in B2B marketing, social media content creation, video/photo editing, and experience in designing websites, email, and campaign assets. The ideal candidate is highly collaborative, detail-oriented, and stays current with trends in design and AI tools.
Key Responsibilities:
- Design and produce social media content for LinkedIn, Meta (Facebook and Instagram), TikTok, and other platforms, ensuring alignment with brand voice and strategy
- Edit and produce short-form videos and visuals for marketing campaigns
- Create wireframes and mockups for landing pages, campaign assets, and content-driven materials
- Utilize generative AI tools to enhance creative production and asset development
- Collaborate with marketing and content teams to support B2B marketing strategies
- Support email marketing and campaign design needs, ensuring responsiveness and clarity across devices
- Stay up to date with social, design, and AI trends to continuously improve creative output
Requirements:
- Proven experience in B2B marketing design
- Experience in creating wireframes and mockups for landing pages or campaign visuals
- Strong portfolio of social media content and video/photo editing work
- Proficiency in tools such as Figma, Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects), Canva
- Familiarity with generative AI tools (e.g., Midjourney, Firefly, etc.)
Nice to Have:
- Background in working with performance marketing or growth teams
- Experience optimizing content based on analytics and engagement metrics.
- Bonus: Experience with email marketing tools (e.g., Mailchimp, HubSpot)
