About the Role
We are looking for acreative and strategic Digital Marketerwith a strong eye for design, a flair for storytelling, and a curiosity about the world of finance. If you love making complex financial and business topics digestible (and scroll-stopping) on social media, this role is for you.
Key Responsibilities
- Visual Content CreationDesign high-performing social media assets (posts, infographics, carousels) primarily using Canva.
- Social Media Strategy & ExecutionPlan, write, and schedule content across TikTok, Instagram, LinkedIn, Facebook and YouTube. You should know what works on each platform and why.
- Copywriting & Content CreationCraft persuasive, engaging, and relatable copy for social media, email newsletters, and promotional campaigns.
- Content RepurposingTake our podcast/video content and turn them into impactful blogs, social quotes, and threads. Your job is to help our ideas live across formats.
- Email MarketingPlan, write, and test newsletters (we use ConvertKit) that drive opens, clicks, and curiosity.
- Event & Campaign MarketingDesign and distribute marketing materials (posters, digital banners, countdowns, etc.) to promote live events, webinars or collabs.
- Analytics & OptimisationTrack content performance across platforms. Use insights to improve reach, engagement, and conversion.
Who You Are
- Experienced & Eager to Learn23 years of experience in digital marketing, content creation, or social media. Finance-related experience is a big plus but curiosity is even better.
- Design-SavvyAdvanced Canva skills are a must. You should be able to produce clean, modern layouts that reflect our brand voice and visuals.
- Great with WordsYou know how to write in a way that's punchy, warm, and approachable even when the topic is CPF Life or REITs.
- Digitally Native & AI-FluentComfortable with tools like Perplexity, Gemini, or ChatGPT to brainstorm, research, or ideate faster.
- Organised & Self-DirectedYou're a self-starter who can manage multiple projects, work independently and still be a collaborative team player.
Requirements
Strong command of English with the ability to simplify technical financial jargon for a general audience.
We are 100% Remote.Therefore, you must possess your own reliable laptop and have a strong, stable Wi-Fi connection for seamless collaboration.
Bonus Points If You Have...
- Knowledge of SEO and how to apply it to blogs/social copy.
- Basic video editing skills (CapCut, Adobe Rush, etc.).
Interest in finance, economics, or personal development.
If this sounds like you, we'd love to hear from you!
Apply with your resume and portfolio.
We thank all applicants for their interest, but please note that due to high application volumes, only candidates selected for an interview will be contacted.
Why Join Us
AtThe Financial Coconut, we believe in working smart, investing well, and retiring with peace of mind. We are 1 of Singapore's leading financial literacy platforms, dedicated to helping working professionals make smarter financial decisions through engaging content, podcasts, videos, and social media.
With millions of views across our various channels, we're not your traditional finance company. We blend storytelling with strategy, data with design, and finance with fun.
