Role Title: Customer Business Manager - Personal Care Beauty and Ecommerce
Location: Manila - Field Based
Main purpose of the job:
As a Customer Business Manager (CBM) for the Beauty and Ecommerce - Personal Care, you will be responsible for accelerating Unilever's growth agenda by leading and executing customer-centric strategies for key Modern Trade Beauty and Ecommerce partners in the Philippines. You will drive business performance, deliver category leadership, and shape the omnichannel presence for Unilever's Personal Care brands.
Main Accountabilities:
1. Business Delivery & Growth
- Own and deliver sales growth, profitability, and competitive performance targets for your assigned accounts.
- Develop, adapt, and implement business unit plans within key accounts, ensuring alignment with national strategic goals.
- Translate Unilever's brand and category strategies into customer business plans, ensuring strong alignment with national and customer-specific objectives.
- Analyze market trends and customer insights to identify new growth opportunities and execute with agility.
2. Customer Relationship Management
- Serve as the primary business partner for key B&E customers, building and maintaining strong, trust-based relationships.
- Act as a strategic advisor, understanding customers business needs and collaborating to co-create mutually beneficial solutions.
- Lead Joint Business Planning initiatives to achieve shared objectives and foster long-term partnership.
3. Omnichannel Execution
- Drive the implementation of the Omni Perfect Store framework, ensuring best-in-class execution both online and offline.
- Collaborate with e-commerce teams and brick-and-mortar partners to maximize shopper experience and sales conversion.
4. Operational Excellence
- Foster operational efficiencies by coordinating seamlessly with internal teams (e.g., Supply Chain, Finance, Marketing) and external stakeholders.
- Ensure perfect service of customers through proactive issue resolution and continuous process improvement.
- Monitor and report key performance indicators (KPIs) to track progress and identify areas for enhancement.
5. Category & Portfolio Management
- Develop and execute total category strategies that drive growth across the business, leveraging data-driven insights.
- Implement promotional calendars, assortment optimization, and pricing strategies to maximize category performance within each account.
6. Team Collaboration & Leadership
- Be an active member of the Customer Development Management Team (CDM) and the Modern Trade Leadership Team (MTLT).
- Contribute to business ideation, strategy execution, and organizational capability building.
- Champion a winning culture rooted in growth mindset and customer centricity.
Qualifications:
- Bachelor's degree required
- 6 -10 years of progressive experience in Customer Development, Sales, or Key Account Management, ideally within the consumer goods or FMCG industry.
- Demonstrated success managing modern trade accounts, with proven ability to drive sales growth through joint business planning.
- Exceptional stakeholder and customer management skills able to influence and build partnerships across all levels.
- Highly analytical and data-driven with advanced proficiency in MS Excel and business analytics tools.
- Agile, self-motivated, and proactive thrives in a fast-paced, dynamic environment with a relentless drive for results.
- Strong attention to detail and operational discipline able to manage multiple projects simultaneously.
- Has a driver's license and willing to do heavy field work in assigned area.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
