Job Description
About Us:
Outsourced. ph is a leading ISO-certified Philippines offshore outsourcing company that provides dedicated remote staff to some of the world's leading international companies. Outsourced is recognized as one of the Best Places to Work and has achieved Great Place to Work Certification. We are committed to providing a positive and supportive work environment where all staff can thrive. As an Outsourced staff member, you will enjoy a fun and friendly working environment, competitive salaries, opportunities for growth and development, work-life balance, and the chance to share your passion with a team of over 1,000 talented professionals
Industry Experience Non-negotiable
NON-NEGOTIABLE Applications without the following will not be progressed:
- Direct analytical experience at a licensed bookmaker, online sportsbook, iGaming operator or racing platform
- Demonstrated understanding of wagering promotion mechanics how bonus backs, deposit matches and odds boosts are structured, costed and evaluated financially
HIGHLY REGARDED
HIGHLY REGARDED Candidates With The Following Will Be Prioritised
- Experience with CRM analytics platforms (XtremePush, Braze, SFMC or equivalent) interpreting campaign performance data at a platform level
- SQL or data querying experience for customer data extraction
- Experience with BI tools such as Tableau, Power BI or Looker
KEY RESPONSIBILITIES
- Analyse promotional performance in detail turnover, bonus cost, net revenue impact and margin per promotion type
- Evaluate CRM campaign performance across email, push, SMS and in-app open rates, CTR, deposit conversion, betting activity uplift and churn indicators
- Build and maintain customer segmentation models: racing bettors, sports bettors, high-value, at-risk and dormant/reactivation cohorts
- Analyse player lifecycle behaviour identifying patterns in activation, deposit frequency, product switching and churn risk
- Produce weekly marketing insights reports with clear, actionable recommendations for the CRM Manager and Australian marketing lead
- Support A/B testing analysis across CRM campaigns and promotional mechanics interpreting results and recommending next iterations
- Build dashboards and reporting templates to make performance data accessible to non-technical stakeholders
- Monitor responsible gambling indicators at a data level flagging at-risk behavioural patterns for compliance review
EXPERIENCE & QUALIFICATIONS
- 25+ years in data analysis, marketing analytics or CRM analytics within wagering, sportsbook, iGaming or racing
- Strong proficiency in Excel or Google Sheets pivot tables, data modelling, performance reporting
- Understanding of how wagering CRM metrics (open rates, CTR, deposits, betting activity) translate to commercial outcomes
- Ability to translate complex data into clear, simple insights and recommendations for a marketing audience
- High attention to detail and comfort working with sensitive customer behavioural data in a compliant environment
- Excellent written English for weekly reporting to Australian stakeholders
Work Schedule: 8am to 5pm PH
Work Location: WFH or onsite
Note: As part of our recruitment process, we conduct a background check on all hired candidates. Please ensure that all required documents are prepared and submitted promptly.
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