We're hiring a CRM Specialist/Lead to drive player retention through smart, segmented SMS campaigns. If lifecycle marketing and conversion optimization excite you, this role is for you!
What you'll do
- Plan and execute SMS campaigns for player activation & retention
- Segment audiences and craft targeted messaging
- Coordinate with telco/SMS providers
- Track performance & optimize messaging and strategy
- Ensure messaging compliance
What you bring
- 5+ years CRM or retention marketing (gaming/fintech/e-com preferred)
- Experience running SMS campaigns and A/B tests
- Strong understanding of segmentation & user journeys
- Detail-oriented and data-driven
Salary
Work Setup & Schedule
- Schedule: MondayFriday
- Hours: Flexible 8AM10AM start (9 working hours incl. 1-hour break)
- Setup: Full onsite
- Employment Type: Permanent
