Who We Are
GrowthAssistant connects top marketing and operations talent with fast-growing companies that depend on great execution to scale. Founded in 2021 and named by Forbes as one of the best startups to work at, we're a permanently remote team that runs on integrity, proactive candor, and a bias toward action — and we prioritize the human experience in everything we do. We hire for skill and for heart, and we invest in our people for the long haul.
The Opportunity
We are seeking a visionary and results-driven Creative Lead to spearhead creative strategy and execution for a diverse portfolio of brands. This is a high-impact role designed for a performance-minded leader who lives at the intersection of data-informed strategy and world-class execution.
As the Creative Lead, your primary mission is to transform brand objectives into high-converting direct-response assets. You aren't just a manager; you are the primary architect of creative briefs, copy, and performance-led concepts. If you have a detective mindset for analyzing ad performance and the creative spark to iterate winning hooks, this is your chance to lead a global team of designers and editors toward measurable success.
What Your Day-to-Day Will Look Like
- Performance Strategy: Handle daily creative strategy for 5 clients, making data-informed decisions in Meta Ads Manager to guide focus angles, personas, and formats.
- Direct Response Writing: Own the development of briefs and copy for ads, landing pages, and shooting briefs. This is the most critical function of the role.
- Client Leadership: Prepare and present weekly creative updates and performance reviews to clients in high-level meetings.
- Creator Management: Write scripts and briefs for UGC and remote content creators. Facilitate end-to-end logistics, including product shipping and content review via marketplaces.
- AI & Tech Integration: Leverage cutting-edge AI tools (ChatGPT, Gemini, Veo 3, Arcads.ai) to generate content, mock up designs in Figma/Canva, and streamline production workflows.
- Creative Direction: Provide feedback and guidance to designers and marketers to ensure all content is compelling, high-converting, and brand-consistent.
- Cross-Functional Collaboration: Partner with Project Managers and Developers to ensure the quality and consistency of creative across various digital touchpoints.
What You Bring
- Experience: 3+ years of experience as a Creative Director, Creative Strategist, or similar performance-focused role.
- Education: Bachelor's degree or higher in Marketing, Graphic Design, Visual Communication, or a related field.
- Direct Response Mastery: Proven track record of developing high-converting creatives and copy specifically for social media performance marketing.
- Communication: Exceptional written and verbal communication skills; you must be able to fluently speak the languages of marketing and present insights clearly.
- Analytical Skills: Strong ability to interpret performance data and transform raw insights into actionable creative strategies.
- Aesthetic Eye: A keen eye for detail, modern aesthetics, and digital usability.
- Leadership: Ability to manage multiple brands simultaneously while maintaining high standards of execution.
Bonus Points if:
- You have 1+ years of experience in an e-commerce specific direct response role.
- You have experience conducting deep-dive consumer research and insights gathering.
- You are proficient in Adobe Creative Cloud (Photoshop, Illustrator) or Figma to provide executable instructions to design teams.
Grow Into:
- Building the infrastructure and documenting processes to scale the creative department.
- Developing a repeatable launch playbook for new brands entering the portfolio.
Salary Range: $9 - $11/hour (Final offer based on skills and experience matched to role requirements)
What We Offer
At GrowthAssistant, you aren't just joining a company; you're joining a movement to redefine how the world's best brands scale. We believe that the right talent, placed in the right role, changes everything - and that starts with how we take care of you.
We support your life inside and outside of work with a comprehensive benefits package:
- Fully Remote: 100% Remote work environment, never fight traffic again
- Health Coverage: HMO or Healthcare Stipend (depending on location)
- Time to Recharge: 7 Paid Holidays and 6 PTO days/year
- Family First: Dedicated Maternity and Paternity Leaves
We offer additional incentives for go-getters and proven performers!
- $25 monthly perfect attendance bonus
- Performance bonus
- Anniversary bonus ($100 at 1 year; $200 at 2 years)
- Earn a $300 referral bonus for each candidate you refer who is successfully hired, and $500 when you help us identify and close a new opportunity with your client
Your Application Roadmap
You've applied, now let's get to work. Here's the play-by-play:
- Step 1 Resume Screening: Our hiring team reviews your experience to see how your unique skills align with our high-growth roles.
- Step 2 Recruiter Interview: If we believe we have a great client match, we'll reach out to schedule a human-to-human chat to discuss your career goals, experience, and what makes you tick.
- Step 3 Online Assessment: This is your chance to shine! You'll complete a role-specific test, a personality assessment, and your official GA Profile Form so we can represent you.
- Step 4 Match Interview: You'll meet with one of our Senior Leaders for a deep-dive validation to ensure we're matching you with the right opportunity. This is your moment to bring your A-game and really shine - it's the final step for many of our roles!
Depending on the client, there are sometimes 2 additional steps:
- Step 5 15-min Prep Call: We've got your back. Before the final round, your Recruiter will hop on a quick call to coach you, share insider tips, and ensure you're 100% ready.
- Step 6 Client Interview: You'll meet the client to discuss how you'll help them scale and succeed. Bring your metrics and be on your A-game - this is your last chance to make a great first impression!
Join our 100% remote global team today, and grow with GrowthAssistant!
GrowthAssistant is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.
