Turn Digital Journeys Into Growth for a Leading Australian Media Business
- Employment Type: Full-time
- Shift: Day Shift, Weekends Off
- Salary: Earn up to PHP120,000 (based on experience, skills, and expertise)
- Sign-on Bonus equivalent to one month's salary
Job Summary
Transform high-traffic digital journeys into stronger conversions, subscriptions, and revenue for one of Australia's leading media businesses. As a Conversion Rate Optimization Specialist, you'll join a pioneer team using behavioral analytics, A/B testing, experimentation, and customer insights to optimize digital experiences. Through Emapta, you'll gain international exposure, long-term career growth, and the opportunity to drive measurable commercial impact.
The Qualifications We Seek
- Bachelor's degree in Marketing, Business, Economics, Data Science, Statistics, Psychology, or a related field, or equivalent practical experience
- At least 2 years of experience in Conversion Rate Optimization (CRO), digital marketing, growth marketing, web analytics, or digital performance optimization
- Strong practical experience using behavioral analytics and CRO tools such as Hotjar, FullStory, Crazy Egg, or comparable platforms
- Experience supporting A/B testing, experimentation, conversion optimization, or website performance initiatives
- Experience with subscription-based businesses or growth metrics such as acquisition, retention, churn, and Customer Lifetime Value (LTV)
- Good understanding of customer journeys, conversion funnels, user behavior, and digital performance metrics
- Strong analytical and problem-solving skills with the ability to interpret data and recommend actionable improvements
- Experience collaborating with cross-functional teams, including Product, Marketing, UX, or Digital teams
- Excellent communication and stakeholder management skills
- Highly organized, adaptable, and able to manage multiple priorities in a fast-paced environment
What You'll Do
Growth & Conversion Optimization
- Lead CRO initiatives to improve subscription growth, conversions, engagement, revenue, and ARPU
- Partner with Product, Marketing, Pricing, and Subscription teams to optimize customer journeys
- Implement data-driven strategies that drive measurable business outcomes
Performance Analytics
- Own acquisition performance across websites, mobile apps, search, social media, and newsletters
- Analyze customer behavior, conversion trends, pricing impact, and campaign performance
- Monitor and optimize key metrics including conversion rate, subscriber growth, retention, churn, and LTV
Experimentation & Insights
- Develop and manage A/B testing and experimentation programs
- Identify optimization opportunities through quantitative and qualitative analysis
- Deliver executive-level reporting, insights, and recommendations
- Leverage AI tools and emerging technologies to enhance analysis and productivity
Collaboration & Leadership
- Work with cross-functional teams and stakeholders to deliver growth initiatives
- Foster continuous improvement, knowledge sharing, and best practices
- Manage multiple projects and priorities in an agile environment
Success Measures
- Growth in conversions, subscribers, retention, revenue, and customer lifetime value
- Strong experimentation outcomes, including test volume, win rate, and business impact
- Increased adoption of audience insights, dashboards, segmentation strategies, and business recommendations
Exciting Perks Await!
- Pioneer opportunity to help build a high-performing team from the ground up
- Competitive Salary Package
- Sign-on Bonus equivalent to one month's salary
- Day 1 HMO coverage with free dependent
- Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
- Day shift schedule with fixed weekends off
- Salary Advance Program through banking partner
- Unlimited upskilling through Emapta Academy courses (Want to know more Visit https://emapta.com/training-calendar/)
- Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
Join the Top 1% Talent. A Better Career. A Better Life.
Welcome to Emapta Philippines, where high-performing professionals build long-term global careers with leading international companies. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and winner of Inspiring Workplaces Australasia 2026, Emapta delivers a workplace defined by stability, growth, and purpose. Here, your career moves forward with meaningful opportunities, world-class support, and a culture built for excellence.
Apply now and be part of the #EmaptaEra.
