About Amplify
Amplify is one of the leading digital entertainment companies in the Asia Pacific region. As a young and ambitious company, we are focused on redefining the entertainment business for the 21st century. At Amplify, we create and develop commercial opportunities and audience engagement for some of Australia and Asia's biggest online creators through media partnerships, live events, and social commerce, ensuring the growth of our talent.
As a global agency led by creators, we operate at the intersection of talent, content, and culture. With offices in Australia, the Asia Pacific region, the United States, and beyond, we collaborate with some of the world's largest brands to craft innovative campaigns that resonate with youth audiences. Our specialties include influencer marketing, social content, and ongoing talent partnerships that leverage digital platforms.
The Role:
As a Campaign Manager, you'll need to be proactive, self-motivated, and an excellent communicator. You should be able to think creatively and adapt to a fast-paced environment. Your role will require you to manage multiple campaigns simultaneously, and you must possess excellent organizational and multitasking skills. You must have an eye for detail and be able to think critically to ensure that campaigns run smoothly from start to finish. Additionally, you'll need to have a strong understanding of media sales and sponsorship to work closely with clients to meet their communication needs. Overall, the Campaign Manager role requires a combination of creativity, communication skills, organization, and critical thinking.
Key Responsibilities
Overall Campaign Management
- Build and develop a global strategy for our creator-driven campaigns
- Manage and build out creator campaigns for brands
- Manage relationships with brands, agencies, and platforms
- Manage relationships with creator agencies
- Develop cost estimates and manage client budgets
- Negotiate deals with creators
- Manage and grow client relationships
- Work with our production team to build out creative opportunities for brands
- Track campaign performance, analyze data and adapt strategies as needed
- Handle unexpected crisis or challenges that may arise during the campaign execution
- Provide regular reports on campaigns progress to the stakeholders
Business and Financial Management
- Develop budgets for campaigns and allocate resources accordingly
- Source, pitch, and grow Amplify clientele
- Meet quarterly and annual revenue objectives of the team
Team Management
- Train, and manage Campaign Specialist/s to execute campaign tasks
- Delegate tasks and set clear expectations to the team members
- Provide regular business and team updates to his/her line manager
Ad Hoc
- May be assigned based on a per need basis depending on the business demands
Qualifications and Experience:
- Deep knowledge of digital media and influencer marketing campaigns.
- Speed. Ability to communicate and respond quickly in order to close a deal.
- Demonstrable relationships with media agencies and brands.
- Experience working in an innovative media company.
- Passion for social media, especially for TikTok content creators
- Self directed and self motivated, you will have a high amount of autonomy.
- Ambitious with the smarts to back it up.
- High attention to detail and organisational skills.
- Ability to balance and maintain budgets.
- Extensive understanding of new media platforms from a business and consumer perspective.
- Exceptional presentation skills.
- Incredible communication skills, both oral and written.
- Superb teamwork and team management skills.
- Outstanding organisational skills and the ability to prioritise tasks and manage multiple projects simultaneously.
- Experience with Slack, Notion, Google worksuite
- Ability to travel.
