Brand Manager

About This Role

Lead Anker's brand presence in the Philippines — Southeast Asia's fastest-growing consumer market. You'll define the local brand strategy, craft campaigns that resonate with Filipino consumers, and build Anker's brand mindshare from the ground up.

What You'll D

• oDevelop and execute localized brand strategies for the Philippines marke
• tLead integrated campaigns across digital, social, retail, PR, and event
• sOwn brand health metrics — awareness, NPS, consumer sentimen
• tManage local creative, media, KOL, and PR agency relationship
• sExecute content marketing and social media across Facebook, Instagram, TikTok, Shopee/Lazad
• aCollaborate with product, sales, and e-commerce team
• sIdentify local partnership and influencer collaboration opportunitie

s
What We're Looking F

• or5+ years of brand management (consumer electronics, FMCG, or lifestyl
• e)Proven brand campaigns in the Philippine mark
• etStrong understanding of the Philippine digital landscape (Meta, TikTok, Shopee/Lazad
• a)English fluency required; Mandarin is a pl
• usValid work authorization in the Philippin