We're looking for a B2B Brand Manager who can turn market insights into winning strategies and drive commercial growth across institutional and industrial segments. This role blends brand building, business development, and cross-functional leadership ideal for someone who thrives in a fast-paced, solutions-driven environment.
What You'll Do
You'll own the end-to-end management of assigned B2B brands—from strategy to execution to performance.
Brand Strategy & Execution
- Lead the development of annual brand plans and 3-year strategies
- Align marketing programs with Sales and category teams to meet business goals
- Execute campaigns, manage budgets, and strengthen brand positioning in B2B channels
- Define clear value propositions tailored to business clients and trade partners
B2B Marketing & Innovation
- Translate buyer insights and industry trends into actionable strategies
- Identify new market opportunities, product applications, and growth areas
- Drive SKU innovation, packaging improvements, and portfolio optimization
- Develop pricing strategies aligned with volume and procurement dynamics
- Create impactful marketing materials and sales tools for distributors and institutional clients
Commercial Performance
- Deliver on volume, revenue, and profitability targets
- Monitor KPIs and optimize marketing ROI
- Partner with Sales and internal teams to strengthen account performance and execution
- Lead cross-functional collaboration across R&D, Supply Chain, Finance, and more
What We're Looking For
- Bachelor's degree in Marketing, Business, or related field
- 3-5 years of brand management experience within Food Ingredients (flour,fats and oil, etc.) or food solutions business
- Strong background in business development, customer management, and project leadership
- Solid skills in data analysis, forecasting, and market evaluation
- Experience in brand planning, innovation, pricing, and portfolio management
- Confident communicator with strong stakeholder management skills
Why Join Us
- Work on high-impact brands in the growing B2B food solutions space
- Collaborate with cross-functional teams and industry partners
- Drive real business results through strategic and creative marketing