B2B Digital Ads (PPC) Specialist

Overview

The B2B Digital Ads Specialist is an expert at running B2B campaigns using multiple advertising platforms (Google Ads, Facebook and LinkedIn). He/she must be able to independently set up, manage and optimize multiple ad campaigns, analyze campaign results and analytics, and advise clients on how to best meet campaign objectives.

Requirements

• Project management skills
• At least 2 years of experience in setting up, optimizing and analyzing B2B campaigns using Google Ads, Facebook Ads and LinkedIn Ads
• Experienced in setting up ad conversions and implementing Google Tag Manager
• Ability to extract reports and insights from GA4
• Excellent communication skills
• Commitment to customer satisfaction
• Experience managing B2B marketing campaigns

Hours and Work Environment

• Work-from-Anywhere with the occasional in-person meeting. A strong internet connection is necessary.
• Official work hours are from 9am to 6pm, during which you are expected to be reachable and responsive through Microsoft Teams.

Attributes of a Bee

Bees haveintegrity.They'rehonestandhard-working.Theycommunicate openly theylistenandgive feedback.Beesstrive tofind better waysof doing things.Theyhave a growth mindsetand areopen to learning.Beesarenotmeek.They speak out.Theytell the truth at all times, even when itstings. Beesdo what is right for their customers.They take goodcare of their customers.And althoughthey arefiercely independent,they work best together as one hive.