Advertising Analyst, E-Commerce Channel Marketing - PH

About Kwontified

Kwontified helps major brands grow their businesses through data-driven advertising and marketplace strategies. The team manages advertising campaigns across leading e-commerce platforms, including Amazon, Walmart, and Target, helping brands improve visibility, reach their target audiences, and maximize advertising performance.

About The Role

We are looking for an experienced Advertising Manager to manage and optimize digital advertising campaigns across major e-commerce platforms, primarily Amazon.

In this role, you will be responsible for developing and managing advertising campaigns, conducting keyword targeting, optimizing sponsored ads, and managing display advertising. You will work across multiple client accounts in a fast-paced agency environment, making daily campaign adjustments to improve performance and deliver results.

The role is primarily focused on Amazon advertising (approximately 80%), with the remaining 20% dedicated to programmatic advertising.

Key Responsibilities

• Plan, launch, manage, and optimize Amazon advertising campaigns across multiple client accounts.
• Manage keyword targeting strategies to improve campaign visibility, reach, and performance.
• Oversee sponsored ads and display advertising campaigns, including campaign setup, structure, and optimization.
• Monitor campaign performance and make timely, data-driven adjustments to improve results.
• Manage multiple brands and advertising accounts simultaneously while maintaining accuracy and attention to detail.
• Support programmatic advertising initiatives and campaign management.
• Analyze campaign data, identify opportunities for improvement, and implement optimization strategies.
• Stay updated on advertising trends, platform developments, and best practices across e-commerce marketplaces.
  
  

Requirements

Qualifications and Experience

• Hands-on experience managing Amazon advertising campaigns, particularly keyword targeting, sponsored ads, display advertising, and campaign structuring.
• Experience managing multiple advertising accounts or brands simultaneously in a fast-paced environment.
• Strong understanding of campaign optimization, performance monitoring, and data-driven advertising strategies.
• Ability to make quick, informed campaign adjustments and manage competing priorities effectively.
• Experience working in a digital marketing or advertising agency is highly preferred.
• Candidates with in-house advertising experience are also welcome, provided they can demonstrate the ability to manage multiple accounts and work at an agency-level pace.
• Familiarity with programmatic advertising or Demand-Side Platforms (DSPs), such as The Trade Desk, is an advantage.
  
  

Nice-to-Have Qualifications

• Amazon Advertising certifications.
• Walmart Advertising certifications or hands-on experience with Walmart advertising.
• Experience with other programmatic advertising platforms or DSPs.