We are looking for a results-driven Google Ads Specialist to join our team. The ideal candidate is experienced in creating, managing, and optimizing paid advertising campaigns to generate leads, increase conversions, and maximize ROI.
Responsibilities
- Create and manage Google Ads campaigns (Search, Display, YouTube, and Performance Max)
- Conduct keyword research and competitor analysis
- Monitor campaign performance and optimize for conversions and ROI
- Write compelling ad copy and create effective campaign structures
- Set up conversion tracking, Google Tag Manager, and Google Analytics
- Generate weekly and monthly performance reports
- Manage budgets and bidding strategies
- Perform A/B testing on ads, landing pages, and audiences
- Stay updated with Google Ads trends and platform changes
Qualifications
- Proven experience managing Google Ads campaigns
- Strong understanding of PPC, CPC, CTR, Quality Score, and conversion optimization
- Experience with Google Analytics and Google Tag Manager
- Ability to analyze data and make performance-driven decisions
- Excellent communication and reporting skills
- Strong attention to detail and organizational skills
- Google Ads certifications are a plus
- Experience working remotely is preferred
Job Type
