Vice President of Marketing (B2B Growth & Demand Generation)
Office Beacon Philippines
Location: Clark, Pampanga, Philippines
Employment Type: Full-time | Hybrid
About the Role
Office Beacon Philippines is seeking an experienced Vice President of Marketing to lead our demand generation strategy and build a scalable marketing engine that drives predictable business growth. This executive leadership role will oversee marketing initiatives across digital acquisition, website optimization, content marketing, and sales alignment to generate a consistent pipeline of qualified opportunities. The role and its priorities are based on the responsibilities outlined in the source document.
What You'll Do
- Develop and execute multi-channel demand generation strategies across paid media, SEO, retargeting, and email marketing.
- Lead the optimization of website performance, user experience, messaging, and landing pages to improve conversion rates.
- Build and scale marketing campaigns that generate qualified inbound pipeline.
- Develop content strategies, including thought leadership, case studies, videos, and LinkedIn content that support revenue growth.
- Partner closely with Sales leadership to align marketing initiatives with business objectives and improve lead conversion.
- Analyze marketing performance, optimize campaigns, and establish measurable benchmarks for growth.
- Lead, mentor, and develop a high-performing marketing team while fostering a culture of innovation and accountability.
What We're Looking For
- Proven experience leading B2B marketing and demand generation functions in a high-growth organization.
- Strong background in digital marketing, paid acquisition, SEO, conversion rate optimization, and lifecycle marketing.
- Demonstrated success building scalable inbound marketing programs that contribute directly to revenue growth.
- Experience developing marketing strategies supported by analytics and performance metrics.
- Strong leadership, communication, and stakeholder management skills.
- Ability to thrive in a fast-paced, results-driven environment.
Why Join Office Beacon Philippines
- Lead the marketing strategy of a growing global organization.
- Drive meaningful business impact through data-driven marketing initiatives.
- Collaborate with executive leadership in shaping company growth.
- Competitive compensation and executive-level benefits.
- Opportunities for professional growth and leadership development.
If you're a strategic marketing leader with a passion for building high-performing demand generation programs, we'd like to hear from you.
Apply today and become part of Office Beacon Philippines.