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Job Responsibilities
Customer Engagement and Relationship Management
Drive brand awareness of Marina Bay Sands and Sands China Limited integrated resorts and affiliated properties while developing and growing business from the Japan market.
Promote Paiza Lifestyle Experiences and Services to Premium Players specifically from the Japan Market
Develop strong professional interpersonal relationships with new and existing Premium Players to drive incremental visitation to Marina Bay Sands & Sands China Limited Properties
Ensure that excellent customer experience is the focal point of customer touchpoints and interactions, in alignment with all applicable guidelines and company policies
Develop and record profiles on each player to ensure all customer touchpoints have the knowledge of individual preferences
Manage departmental budget and complimentaries in alignment with customer reinvestment strategies to ensure desired customer profitability and margin
Provide accurate and timely information on players financial status for credit line recommendations and Compliance requirements
Actively follow up with credit patrons and liaise with Premium Account Management for collaborative collections activities
Leadership, Planning, and Development
Provide strong leadership to your respective team with a focus on their development and growth in alignment with personal and company objectives.
Develop an expertise with respect to the demographics, culture, behaviors, and the competitive landscape in each respective target market to support the design, development, and execution of successful business strategies.
Participate and contribute to the development and execution of marketing promotional programs specifically geared to the target market segments with the main objective of generating incremental profit.
Interpret market analysis specific to the targeted markets and implement learnings into strategies and initiatives.
Manage departmental financial budgets and business operating plans that are consistent with the overall strategic positioning of the company
Actively participate in collaborative strategic planning processes within the team and with other departments to identify opportunities that will drive optimal growth and profitability for Marina Bay Sands.
Enable and support a culture of communication, collaboration and knowledge sharing to help build constructive, dynamic teams that exhibit the Marina Bay Sands core values.
Job Requirements
Education & Certification
College degree is preferred
Experience
Possess a minimum of 20 years solid experience in managerial positions in the field of Casino Marketing or player development, particularly in the Japan market
Other Prerequisites
Ability to communicate with guests effectively in Japanese to liaise with Japanese speaking guests
In depth knowledge of Anti-Money Laundering Policy, Company Compliance Policy and Credit Policy
In depth knowledge of the gaming products and services offered at Paiza, especially the Premium Programs offered by MBS
In depth knowledge of different incentive programs offered by casinos in Macau, Australia, Far East and all Southeast Asia casinos well knowledge pertains to LVS program for cross marketing purpose
Knowledge of ACSC, Opera as well as Table Touch system is preferred
Proficient in the use of basic Microsoft software including Word, Excel, Outlook, etc.
Highly motivated, self-manageable, and sales-driven in a collaborative work culture
Customer-centric and service-oriented, focused on hospitality and customer experience
Proven organizational skills and time management capability
Adept at balancing the need for multi-tasking and prioritization of tasks
Embrace challenges and overcome obstacles with positive attitudes
Possess an ability to handle conflicts and solve problems in a culturally diverse environment
Champion a culture of collaboration, learning, and adaptability amongst team members
Seek continuous learning and improvement in personal and professional capacities
Display leadership skills, executive presence, and general business acumen
Job ID: 149230993
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